11/06/2026
According to research from JLL, lifestyle hotels across Asia Pacific command an Average Daily Rate (ADR) premium of approximately 10–11% above the broader market average. More importantly, this premium has remained consistent year after year, highlighting a sustained willingness among travellers to pay more for experience-led accommodation.
As traveller preferences continue to evolve, lifestyle hospitality is becoming one of the most dynamic segments in the market. Driven by authenticity, sustainability, curated experiences, and personalised service, lifestyle hotels are establishing themselves as a growing force within Asia Pacific's hospitality landscape.
The market is changing, and so are the opportunities emerging within it.
Discover more about how changing traveller behaviour is reshaping Asia’s hotel market in our latest blog.
https://geonet.properties/news/rich-mobile-spending-traveller-reshaping-asia-hotel-market