13/06/2026
๐ก ๐๐จ๐ฏ๐ข๐ง๐ ๐๐จ๐ฆ๐? ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ ๐ญ๐ก๐ข๐ฌ...
This graphic tells a very simple story.
Of all UK homes that successfully sell, 42% find their buyer in the first month. Then the odds start falling ๐
20% sell in month two.
12% sell in month three.
8% sell in month four.
5% sell in month five.
4% sell in month six.
The rest sell in month seven onwards.
๐ The first month is ๐๐ต๐ฒ ๐บ๐ฎ๐ถ๐ป ๐ฒ๐๐ฒ๐ป๐.
That is why pricing correctly from day one matters so much.
Many sellers are tempted to โtry a higher price and see what happensโ.
On paper, that sounds sensible. In reality, it can mean wasting the most powerful part of your marketing campaign, when your home is fresh, visible and attracting the attention of the most serious buyers.
The latest TwentyEA data analysed by our stato experts at Denton House Research also shows that 61.7% of all UK homes that actually sold (i.e. exchanged and completed) in the last five months did not have a price reduction.
That is not a small detail. It strongly suggests that the homes which make it all the way to the homeowner moving are mostly the ones that were priced realistically from the start. Overpricing does not usually create a better result. It often creates silence, then a reduction, then awkward questions from buyers about why the home has been sitting there.
Obviously, the aim is not to 'give' your home away. The aim is to launch at a price that makes buyers take action.
If you have a home in the Derby and are considering moving, feel free to pick up the phone to the office or drop us a message and we can inform you whatโs happening in the Derby property market and where you stand in that market.
๐ฒ ๐๐๐๐๐ ๐๐๐๐๐๐
