19/08/2026
# # PSF PPR: The Number Property Investors Should Know
When you're evaluating land or redevelopment potential, there's another number you should understand:
**PSF PPR — Price Per Square Foot Per Plot Ratio.**
Why does it matter?
Because PSF tells you what you're paying for the property.
**PSF PPR tells you what you're effectively paying for the development potential of the land.**
It helps investors:
🔹 Compare different properties on a like-for-like basis
🔹 Identify potentially undervalued land
🔹 Benchmark against comparable land transactions
🔹 Understand potential redevelopment value
🔹 Assess what a developer may potentially be willing to pay
🔹 Create a better margin of safety when buying
That shift in perspective can completely change how you evaluate a property.
**Look beyond the building.
Value the land.
Unlock the potential.**
— Marc Lee Real Estate