09/03/2026
🏡 SELLER MYTH #10
"The agent who recommends the highest price is the best choice."
We get it.
Agent A says $500,000.
Agent B says $525,000.
Well... Agent B obviously likes your house more. 😄
Unfortunately, buyers don't care which agent gave you the highest number.
They decide what your home is worth.
We've lost listings because another agent recommended a significantly higher price.
And yes, it stings.
But we've also watched some of those homes sit on the market... reduce the price... reduce it again... and ultimately sell for less than we originally recommended.
A suggested list price isn't a promise.
So when interviewing agents, don't just ask:
"What do you think my home is worth?"
Ask:
"Show me how you arrived at that number."
Then ask what happens if the market doesn't agree.
The best pricing strategy isn't the one that makes you happiest during the listing presentation.
It's the one designed to create buyer interest, protect your negotiating position, and help you achieve the best possible outcome.
Sometimes the truth isn't the prettiest number.
But it's usually a much better place to start.
We Sell Strategy, Not a Sign.