09/06/2026
Welcome to the AI Tools & Automations training series for real estate agents.
In this opening session, Mark and Cody Stepp introduce the purpose of the event, the structure of the training, and the bigger vision behind SAM — the Systems Accelerator Manager by Workflow Secrets.
This series is not just about learning another real estate CRM or collecting a few AI prompts. The goal is to help you understand how to build a connected operating system for your real estate business using AI, automations, lead capture, landing pages, assessments, Routines, templates, dashboards, and client experience tools.
Inside this training series, we’ll walk through the full C.O.R.E. framework: Conversion, Operations, Retention, and Experience. The workbook describes this as a flywheel, not four disconnected projects: strangers become leads, leads are captured and qualified, follow-up starts through Routines, client communication becomes more personal, and past clients can continue moving through retention and referral systems.
You’ll also see why setup matters before automation. In the AM session, Mark explains that SAM is designed to bring contacts, properties, transactions, communication, AI, and automations together into one operating system for your business instead of forcing you to copy, paste, and duct-tape disconnected tools together.
Use this video as your starting point before moving into the individual modules.
In this training series, you’ll learn how to:
• Set up SAM around your real estate business
• Customize your Profile, Member Voice, integrations, and setup menus
• Create AI-powered lead magnets and resources
• Build landing pages and assessments for lead capture
• Use Routines and automations for follow-up and operations
• Create templates, newsletters, and personalized messages
• Manage properties, listings, transactions, and projects
• Use dashboards, call lists, and VIP systems to stay focused
Start SAM here:
https://sam.workflowsecrets.info/
Download the AI Tools & Automations workbook:
https://drive.google.com/file/d/1BAdSDzJuy-2bDkOAyMmrCxWEANSSPwtK/view?usp=drive_link
Full training hub:
https://sam.workflowsecrets.info/connect?id=b225ef9c-0f52-4445-a594-61bb7950228f
Subscribe for more real estate AI, automation, CRM replacement, lead generation, and client experience systems from Workflow Secrets.