Prime Equity NYC

09/11/2026

Shana Tova to our dear friends and family around the world! Wishing you a sweet, healthy, and peaceful New Year. 🍎🍯

The Prime Equity team

09/03/2026

Which would you choose: owning 100% of a small property or a smaller share of a much larger property?

08/26/2026

From Vision to Reality. What started as an aging shopping center is becoming the vision we had from day one.

Swipe through to see the transformation of Fireside Plaza in Pompton Plains, NJ- from where we started, to our vision, to where we are today.

08/25/2026

90% Funded. Almost There.
Our Fireside Plaza transformation in Pompton Plains, NJ is approaching completion - and so is our capital raise.

With the project taking shape and new leases already signed, we’re now opening the final 10% of the investment opportunity.

Interested in learning more? Message us or contact Prime Equity for investment details.

08/18/2026

From Vision to Reality!
Our shopping center project in New Jersey is coming along great and the transformation is exciting to see!

We had a vision for what this property could become. Today, that vision is becoming reality.

Join us today and be part of the opportunity!

08/18/2026

From Vision to Reality- Our Shopping Center Project in Pompton Plains, NJ coming along! Join us today!

08/17/2026

Another Lease Signed at Fireside Plaza!
We’re excited to welcome a new Med Spa to our shopping center in Pompton Plains, NJ!

For us, this is about more than filling another space. It’s another sign that the transformation of the property is creating real value and attracting quality tenants.

And there’s more to come.

*Stay tuned as Fireside Plaza continues to take shape!*

08/10/2026

Another New Lease Signed at Fireside Plaza!
We’re excited to welcome a new tenant specializing in custom orthopedic insoles and foot-support solutions to Fireside Plaza in Pompton Plains.

Another space leased, another new business joining the center, and another step forward in the transformation of the property.

With the renovation nearing completion and leasing activity continuing to build, we’re proud to see our vision for Fireside Plaza becoming a reality.

More announcements coming soon!

08/05/2026

Our transformation is well underway—new tenants, active leasing, and a shopping center that's quickly becoming a destination for the community.

Stay tuned. The best is yet to come.

08/04/2026

We're grateful to be featured in this article, which shares the vision behind our Pompton Plains shopping center project and the work that goes into turning underperforming assets into thriving community centers.

For us, real estate has never been just about acquiring properties but it's about identifying overlooked opportunities, creating value through thoughtful redevelopment, and strengthening the communities we invest in.

This project is a perfect example. What was once an aging retail center is being transformed into a vibrant destination with modern improvements, strong national and local tenants, and renewed long-term value for both the community and our investors.

Read the full story below: https://www.tapinto.net/towns/fair-lawn-slash-glen-rock/sections/real-estate/articles/reshaping-the-landscape-of-route-23-how-one-redevelopment-is-helping-renew-pompton-plains

At Prime Equity, we believe the best investments are those that create lasting value for investors, tenants, and the communities they serve.

Anyone who has lived in or driven through Pompton Plains over the past several decades knows that Route 23 has long been the communitys commercial backbone. Ten of thousands of motorists travel...