09/12/2026
The year is 1925, & you’re in the market for a new house... 🗝
So naturally, you sit down with a Sears, Roebuck & Co. catalog. You study the floor plans. Pick a style. Place the order...
And wait for your house is delivered...by train.
In about 30,000 pieces.
Seriously.
Precut lumber, windows, doors, flooring, millwork, hardware and thousands of other pieces were bundled up and shipped by rail to a freight depot near you, then hauled to your lot and assembled into your new home.
It may sound crazy now, but in 1925 it actually made a lot of sense. Manufacturing was increasingly standardized and mass-produced, Sears had a massive mail-order network, and railroads could move enormous amounts of freight across the country.
And Greenville was booming right along with it.
The textile industry was thriving, people were moving in and houses were going up. If you think Greenville is growing fast now, between 1910 and 1920, the city’s population grew nearly 47% - more than twice the rate it did from 2010 to 2020.
So while most Sears homes we know about today are concentrated in the Midwest and Northeast, it really isn’t all that surprising that one made its way to Greenville.
And we know at least one did.
The pieces arrived by rail at Greenville’s Washington Street depot, were hauled over to E. Park Avenue, and assembled into a new home.
And it wasn’t just any Sears model. Nicknamed the “Aristocrat of Bungalows,” the Ashmore was larger, more elaborate and more expensive than many of Sears’ offerings, making it a relatively rare model.
Exactly a century later, that house is still standing in Greenville’s East Park Historic District - and on its 100th birthday in 2025, it sold for $989,900!
Sears ended the Modern Homes program in 1940 and later destroyed most of its home sales records, so there’s no master list telling us where all these houses ended up.
And with so many charming bungalows built around downtown Greenville during this same era, you have to wonder how many Sears homes might still be hiding in plain sight. 👀