TruTerra

Name: TruTerra
Address: Sevierville, TN, 37862, US
Telephone: +18655057782

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Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from TruTerra, Real Estate, Sevierville, TN.

We help landowners, investors, and partners understand what land can actually support, confirm its true market value, and turn that insight into the right path forward.

10/15/2026

The widest gap on record.

That’s where we are right now: sellers outnumber buyers by the largest margin since this data started tracking in 2013. Over 1 in 5 listings have taken a price cut — the highest share for this time of year ever recorded. And in a lot of markets, sellers are throwing in closing-cost credits and rate buydowns just to get deals signed.

Here’s what I’m telling clients at TruTerra right now: if you’re buying, this is the moment to actually use that leverage — ask for the lower price, the repairs, the closing-cost help. Don’t leave it on the table. And if you’re selling, the sellers winning right now aren’t the ones testing the market high — they’re the ones who priced it right from day one.

So which side are you on — and are you using the market the way it’s actually behaving, or still playing by last year’s rules?

📞 865-505-7782
✉️ [email protected]

10/14/2026

10%.

That’s roughly how much less all-cash buyers are paying on average right now compared to buyers using a mortgage, according to researchers studying this market — just by skipping financing and the uncertainty that comes with it.

Here’s what I’m telling clients at TruTerra right now: in a market like this one — high rates, rising inventory, pending home sales down nearly 9% year-over-year — it’s not about who has the most money. It’s about who has the most flexibility. Timing, patience, and a strong offer structure are worth just as much as cash on the table.

Most buyers don’t have the option to pay cash outright, and that’s fine — we build that same flexibility into financed offers all the time.

So tell me: in this market, what matters more to you — price, flexibility, or just finding the right home?

📞 865-505-7782
✉️ [email protected]

10/13/2026

7.4%.

That’s where the average 30-year mortgage rate landed last week, according to Freddie Mac — the highest it’s been since 2023. A year ago it was 6.3%. On a $300K loan, that gap is the difference between a manageable payment and one that makes you pause.

Here’s what I’m telling clients at TruTerra right now: high rates don’t mean “wait it out and do nothing.” They mean get creative. Buydowns. Seller concessions. ARMs for the right situation. Negotiating on price instead of walking away. The buyers who are still winning deals right now aren’t the ones sitting on the sidelines — they’re the ones who adjusted their strategy.

If you’re on the fence about buying or selling because of where rates are, that’s exactly the conversation worth having before you decide anything. What’s holding you back right now — the rate, the price, or just the uncertainty?

📞 865-505-7782
✉️ [email protected]

10/12/2026

‼️ SOLD — $1,690,000 ‼️

Southmade Storage | Jefferson City, TN

Seller represented.

20x40 boat/RV units. Drive-up access. Gated. Powered and lit. Full video surveillance.

Self-storage doesn't need a lot to work: low overhead, simple operations, steady income. That's exactly why the right ones are worth paying attention to.

Holding a commercial asset in East Tennessee and wondering what it's actually worth? Let's run the numbers.

📞 865-505-7782
✉️ [email protected]

10/08/2026

1 in 5 listings on the market right now have taken a price cut. Highest share in four years.

Most people read that as a warning sign. We read it as a signal.

Rate pressure near 7% has priced out the buyers who bid on emotion. What's left is real negotiating room — the kind that shows up when sellers stop testing the market and start pricing to it.

This is the part of the cycle most people sit out. It's the part we move in.

Where are you positioned right now — buying, holding, or waiting?

📞 865-505-7782
✉️ [email protected]

10/07/2026

Mortgage rates just touched 7.28% — the highest they've been since late 2023. 📈

If you've been sitting on the sidelines wondering whether to jump in, you're not alone — mortgage applications have pulled back sharply as buyers recalculate their monthly payment. But here's the twist: this same rate spike is actually giving buyers something they haven't had in years — real negotiating power, because sellers are feeling the slowdown too.

Higher rates don't mean "wait forever." They mean the game has changed, and knowing the new rules matters more than ever.

Curious how today's rates would actually affect your monthly payment? Drop a comment or send us a message and we'll run the numbers with you.

📞 865-505-7782
✉️ [email protected]

10/01/2026

Mortgage rates just hit a one-year high — the 30-year is now sitting at 7.36%, up over a quarter point in just the last week. If you've been sitting on the sidelines, we get why.

But here's the part nobody's talking about: inventory is now the highest it's been in over a decade, at nearly 5 months of supply. More homes are sitting on the market longer, which means more room to negotiate, more choices, and less pressure to overbid.

Higher rates and more inventory at the same time is a strange combo — but it's actually reshaping who has the power in a deal right now.

Are rising rates keeping you out of the market, or is the extra inventory pulling you back in? Tell us where you're at.

📞 865-505-7782
✉️ [email protected]

09/30/2026

If you're house hunting right now and only negotiating on price, you might be leaving money on the table.

Nearly 45% of home sellers offered some kind of concession last month — the highest rate in years. We're talking cash toward closing costs, mortgage rate buy-downs, paid repairs, even appliances thrown in. Buyers: it's worth asking for this on every offer you write, not just hoping it shows up.

Sellers, this cuts both ways — in a market with this much competition, getting ahead of it with a smart incentive can be the difference between an offer this week and a price cut next month.

If you're buying or selling right now, what's the one thing you'd want built into the deal? Drop it below 👇

📞 865-505-7782
✉️ [email protected]

Address

Sevierville, TN
37862

Telephone

+18655057782

Website

https://truterra-group.com/

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