07/09/2021
About the job:
Iconic House Real Estate is looking for a Digital Marketing & Lead Generation Specialist
The primary focus of the role is to work with the Sales Team, to be responsible for lead generation through all digital channels (google, and all social networks), and to identify appropriate clients within the target market which can be local and international. He/She will report to the Managing Director.
Job Responsibilities
· Create and manage day-to-day online advertising and lead generation campaigns on different social.
· Implement strategies and best practices to maximize the quality lead generation for the Company.
· Platforms: Facebook, Instagram, Twitter, LinkedIn, Snapchat, TikTok, etc.
· Run and optimize Google PPC search and display campaigns with Facebook, AdWords, retargeting, etc.
· Present new strategies and marketing platforms to efficiently acquire new clients.
· Maintain the Digital Marketing Activity Calendar & Budgets to plan and execute all performance marketing initiatives and meet deadlines at all the times.
· Understand the optimization steps in terms of reaching the right audience, acquiring potential customers & keeping the CAC in control.
· Analyze trends and making data-driven decisions.
· Measure & report performance of all marketing campaigns and assess against goals (ROI and KPIs).
· Prepare daily, weekly & monthly reports with insights on campaigns.
· Monitor the competition and be aware of market changes and developments for key regional and international markets.
· To have Email marketing experience from list acquisition to campaign strategy and setup in email or CRM applications
Job Requirements
· Minimum 2 years’ experience in Real Estate Industry in UAE
· Disciplined and hands-on with the proven ability to generate traffic and leads.
· Basic knowledge of graphic design.
· English fluency along with one of the following languages; Arabic, Hindi, Urdu or Tagalog
· Proficient in Remarketing and Retargeting campaign. Ecommerce Experience is a plus.
· Excellent understanding of digital marketing concepts and best practices.
· Excellent understanding of digital marketing concepts and best practices.
· Deep understanding of tracking tools like Google Analytics and technical integrations.
· Staying up to date on the latest marketing technologies and social media.
· Ability to drive digital marketing campaigns from conception to ex*****on.
· A team player, you will work with the rest of the marketing team.
Additional Information
The salary for this position is commensurate with the candidate’s experience, and ability.. and there will be incentives on the top of the salary
Company Visa, Medical Insurance, other benefits as per UAE Law will be provided