The Genuine.ae

20/03/2026

What a beautiful and touching gesture from our leader, Sheikh Mohamed bin Zayed 🇦🇪
Receiving a personal Eid message from the President of the UAE is something that truly moves the heart. This is exactly why we are proud to call the UAE home — a nation led with warmth, unity, and care for every soul who lives here.
Emirati in spirit, always. 🤍
Eid Mubarak to all who call this great nation home. 🌙✨

13/03/2026

Together at the table, united in spirit. 🌙 Celebrating Ramadan Suhoor with our partner — thankful for the safety and solidarity of the UAE and its remarkable leadership, locals, and residents who make this country a true home for all. Ramadan Mubarak! 🤍 RamadanMubarak

12/02/2026

The Genuine made another happy investor after waiting 10 hours to book a wonderful 2BR Apartment at the highest floor. A great project at DIFC for longterm horizon at the most international vibes for today and tomorrow.

28/01/2026

27/01/2026

Most investors in Dubai don’t lose money because of price.
They lose money because they don’t verify.

Before you buy off plan, before you transfer, before you trust any brochure, there is one official tool you must check.

DOD Project Status shows you:
• If the project is officially registered
• The construction progress
• The escrow account status
• The real delivery stage, not marketing promises

This is not opinion.
This is government data.

In this series, I’m breaking down the essential tools every Dubai investor should use, step by step.

This is Tool 1.

Follow for Tool 2.

22/01/2026

Why are most Dubai properties apartments?

Because rental yield and capital appreciation behave very differently.

In most cases:
Apartments perform better for rental income
Villas and townhouses perform better for long-term growth

But supply, pricing, and tenant demand can completely change the outcome.

There is no best property.
Only the right strategy.

Comment INVEST if you want to understand which option fits your goals.

19/01/2026

Luxury today is a broad word.
And not all luxury is the same.

In Dubai, almost every project is marketed as luxury.
But in reality, there are levels.

Entry luxury
Mid luxury
High luxury
Ultra luxury

A few years ago, the market shifted heavily toward lifestyle and amenities. (Luxury)
Even affordable projects started focusing on pools, gyms, and experiences instead of price.

From my personal observation, the market now seems to be shifting again in the coming few years.
It is still very early, and not everyone may see it yet.

But we are starting to notice the rise of branded residences,
along with early signs of sustainable, wellness, and longevity focused communities.

Luxury should not be implied.
It should be clearly defined and categorized.

Let’s see where this leads in the coming years.

14/01/2026

Most buyers believe going directly to the developer means a better price.

The logic sounds right
But Dubai real estate works differently.

Developers depend heavily on experienced brokers to bring qualified buyers.
Because of that, strong brokers often negotiate better unit options, pricing, and terms than buyers who go alone.

The key is not using any broker.
It is choosing a genuine consultant who understands your objectives, not commissions.

This small decision can make a very big difference.

Comment GUIDE if you want to understand how to choose the right consultant.

13/01/2026

Easy payment plans feel comfortable.
But comfort is often priced in.

Most long payment plans include a hidden premium.
That premium shows up later when you try to resell.

This applies to most projects.
A few exceptions exist, but only with proper due diligence.

Save this reel if you invest in Dubai real estate.

12/01/2026

Metro used to be a strong advantage in Dubai real estate.

But cities evolve.

When metro becomes infrastructure, not rarity,
paying extra for “future access” stops being smart investing.

Convenience matters.
But convenience is not alpha.

Think long term.

Short paragraphs = higher retention.
No emojis. No selling. No hype.

10/01/2026

We are pleased to attend the invitation of JAD Developments at Burj Al Arab for the coming projects at Al Jaddaf and Meydan Horizon.