Nilton Depina

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Nilton Depina A lot of people ask me why we wanted to build Placester. It's a fair question. There are plenty of options out there for real estate websites.

But the problem was that none of the options were right for me. I was an agent at a small brokerage, and we were struggling to build a brand online. Websites are generally made by developers and designers, not the people who actually need the website to work for their business. We didn't have the resources on staff to develop our website, mostly, because our brokerage needed to prioritize sales. All of the brand and marketing stuff was slipping through the cracks. So I looked for a better solution. Unfortunately, what I found was that the website platforms on the market required us to hire fancy designers and developers to build the website we wanted. And once we got the site we wanted, we had to call the developer every time we needed to make a change. Those platforms were so complicated and costly. We had to hire full-time staff to manage everything. That's why I started Placester.

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33 Arch Street, 17th Floor
Boston, SA
02110

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