Amanda Turner OPG

02/09/2026

A property can be beautiful, well located and somewhere you would happily live yourself... and still not be the best investment.

When I’m looking at property for an investor, I’m thinking beyond whether we simply like it.

Some of the strongest investments aren’t necessarily the properties that impress you most on inspection.

They’re the ones where the fundamentals continue to make sense long after the excitement of buying has passed.

Read our article in full: The Difference Between a Good Property and a Good Investment

https://opulenceproperty.au/the-difference-between-a-good-property-and-a-good-investment/

31/08/2026

Just like any long-term decision, I believe it’s worth taking the time to reverse engineer the outcome you’re trying to achieve.

When assessing an investment property, I often think beyond today’s market and ask:

Who will want to own this property in ten years’ time?

That perspective often reveals far more than suburb-wide statistics.

Within the same postcode, one property may appeal to families seeking a long-term home, while another attracts professionals looking for convenience or downsizers prioritising lifestyle. Although they contribute to the same suburb median, they’re competing in very different buyer markets.

The strongest investment decisions are often made at street level, where neighbourhood character, owner-occupier demand, walkability, transport access and local amenity all influence long-term appeal.

Suburb reports provide valuable context, but understanding the smaller markets within a suburb is often what separates a good purchase from a great long-term investment.

24/08/2026

When clients ask me whether Coorparoo is a good suburb to invest in, my first question is usually:

“Which part?”

One of the biggest misconceptions in property investing is that a suburb operates as one market. In reality, established suburbs like Coorparoo are made up of multiple pockets, each attracting different buyers, supporting different lifestyles and responding to different demand drivers.

That’s why choosing the right property is about much more than selecting the right postcode.

In my latest article, I explore why understanding buyer behaviour at a street and neighbourhood level often provides greater investment insight than relying on suburb-wide statistics alone.

Read the full article here:

https://opulenceproperty.au/coorparoo-isnt-

18/08/2026

The property market isn’t moving as one.

We’re seeing greater differences between suburbs, property types and even neighbouring streets. Some properties continue to attract strong buyer demand, while others are sitting on the market for much longer than expected.

For investors, this means broad market headlines are becoming less useful.

Instead of asking whether the market is rising or falling, it’s worth asking why one property is outperforming another.

Often, the answer comes back to the fundamentals:
• Location that supports long-term demand
• Scarcity
• Strong owner-occupier appeal
• Access to employment, transport and lifestyle amenities
• A floor plan and design that will remain desirable over time

Markets will always change. That’s why asset selection will continue to be one of the most important parts of a long-term investment strategy.

10/08/2026

It’s easy to focus on headlines when you’re in the market for a property.

Interest rates.
Election results.
Market cycles.

These factors matter, but they shouldn’t distract from an equally important question:

What are you actually buying?

I’ve found that long-term outcomes are often influenced less by perfect timing and more by choosing an asset that will remain desirable over many years.

Will people still want to live there in ten years?

Will it appeal to future owner-occupiers?

Is there something genuinely difficult to replicate about the property or its location?

No one can predict every market movement. What buyers can control is the quality of the asset they purchase.

05/08/2026

One of the reasons I’m proud to be part of P**A (Property Investment Professionals of Australia) is that it’s an association focused on improving outcomes for property investors.

Beyond supporting professional standards within our industry, P**A advocates on behalf of investors by engaging with government, contributing to policy discussions and using research to better understand the issues affecting Australians who invest in property.

One of the ways they do this is through the annual Investor Sentiment Survey.

The more investors who take part, the stronger the industry’s understanding of what’s really happening on the ground from confidence and affordability to taxation, regulation and the challenges of building long-term wealth through property.

As a P**A member agency and Qualified Property Investment Advisor (QPIA), I’ll certainly be taking the time to complete it.

If you’re a property investor, I’d encourage you to have your say too.

Follow the link to take part:

Take this survey powered by surveymonkey.com. Create your own surveys for free.

29/07/2026

Buying in a “booming” suburb doesn’t automatically mean you’re buying a good property.

I often see buyers focus too heavily on one piece of information, such as a suburb growth forecast, an infrastructure announcement or recent sales activity, without considering the bigger picture or whether the property itself is the right long-term asset.

The impact of a reactive purchase may not be obvious in the first two or three years. But property needs to be selected with the next decade in mind.

Getting up the “SOLD” sticker is not the goal. Buying an asset that supports your long-term strategy is.

I explore this further in my latest article for Opulence Property:

https://opulenceproperty.au/why-asset-selection-matters-more-than-ever/

25/06/2026

That probably sounds strange coming from someone who works in property, but it’s true.

Sometimes the right advice is to wait. Sometimes it’s to keep the property you already own.

Sometimes it’s to spend six months getting clearer on your position before making another move.

Not every opportunity is the right opportunity, not every purchase needs to happen today, and not every decision improves by moving faster.

For me, it’s about helping people make better decisions. Occasionally, it means deciding not to.

20/06/2026

People think property decisions are about property.

Most of the time, they're not. A conversation might start with a suburb, a budget, or a property type… But it usually ends up being about something else entirely.

Career plans.
Starting a family.
Retirement.
Business goals.
Lifestyle choices.
Financial security.

Property is often the vehicle, but rarely the destination.
That's one of the reasons I've become less interested in trying to predict exactly what the market will do next and more interested in understanding what someone is trying to achieve.

Because a property that is right for one person can be completely wrong for another.
The best property decisions I've seen aren't necessarily the ones that delivered the highest growth. They're the ones that helped someone move closer to the life they were trying to build.

13/06/2026

Experience changes the questions you ask.

Earlier in my career, I spent a lot of time asking:

Is this a good property?
Is this a good area?
What has the market done historically?

But experience has a way of changing the questions you focus on. Having recently passed seven years in business and more than fifteen years working in real estate, one thing I've come to appreciate is that good outcomes rarely come from finding the "perfect" property.

Now I'm more interested in things like:

What happens if interest rates don't fall as expected?
What happens if this client wants to buy again in three years?
Can they comfortably hold this asset through different stages of life?
If circumstances change, what’s the exit?

More often, they come from understanding the risks, considering the alternatives, and seeing how a decision fits into a much bigger picture.

Experience doesn't necessarily give you all the answers, it just teaches you to ask better questions.