28/04/2026
Pricing discipline is becoming one of the biggest drivers of outcome in the current market.
Buyers are responding clearly to value.
Well-positioned properties continue to transact — often within the quoted range.
Overpriced properties are sitting longer.
Not due to lack of interest.
But due to lack of alignment.
In this market, pricing is no longer a guide.
It’s a signal of how well a property understands its buyer.