Julie Anderson - Element Estate Agents

26/11/2025

12/03/2025

Be sure to register and participate in this wonderful event to support blood cancer research. It’s all happening this Sunday at Mt Eliza Regional Park, and there will be fun for all the family.

26/02/2025

Key Questions to Answer Before Selling Your Property

Selling your home or investment is a major financial decision. Being well-prepared can make all the difference. Here’s what you need to know:

How does the selling process work?
Selling a property involves key steps:
Research: Understand the market by researching recent sales in your area and market trends. An agent’s appraisal should provide an estimated selling price based on this.
Property Valuation: Get an appraisal estimate to set a realistic price.
Agent Selection: Choose an expert communicator and trained negotiator who will go above and beyond to understand your needs and then achieve them.
Sales Method: Weigh options like auction or private treaty.
Strategic Marketing: A skilled agent will curate a tailored marketing plan designed to showcase your property to draw the right buyers. This may include online listings, social media, targeted advertising, print media, and professional photography and video.
Expertly Run Open Homes & Inspections: A great agent doesn’t just open doors—they create an engaging, professional, and memorable experience. They set the scene, highlight key features, and connect with buyers on a deeper level to understand their motivations and needs, ensuring no opportunity is missed.
Exchange & Settlement: Finalize the sale through a contract and settlement process.
Is Now the Right Time to Sell?
Timing affects price, but personal circumstances matter too. Consider market conditions and your own situation.

How Can I Maximise My Sale Price?
Boost your property’s appeal with:
Decluttering and minor repairs
Painting or renovations
Professional styling and photography
A robust and strategic marketing campaign

What Are the Costs Involved?
Factor in:
Agent commission
Marketing and advertising
Legal and conveyancing fees
Mortgage discharge costs

Thinking of selling? Contact Julie Anderson on 0411 106 532 for a no-obligation market consultation.

19/02/2025

Eight reasons you need an agent

In a hot property market, it can be tempting to think houses just sell themselves. But that’s never the case. No matter what the property market is doing – the prices being achieved, or the speed at which real estate is transacting – it pays to have a great agent in your corner to guide you through the process. It’s important to select an agent that you know will work tirelessly on your behalf, marketing the home, showing it to people and then negotiating the best outcome possible. With that in mind, here are eight reasons you need an agent when it comes time to sell one of your most important financial assets.

Market experts
Professional real estate agents are market experts. Each day they know exactly what’s selling in their local region for what price. They have an intimate understanding of supply and demand, including the type of buyer your specific property will suit, and how many of those people are currently on the lookout to purchase.

Marketing pros
A key part of a real estate agent’s role is marketing the property for sale. Their job is to get that home in front of as many potential buyers as possible and generate real interest. In some cases, they will use social media, in other instances it will be more traditional print press and real estate portals or a combination of both. But the marketing strategy they put together for a property is essential to a successful sale, and your agent should have a solid understanding of exactly what works and what doesn’t in your local market.

Spotting the tyre kickers
Australians just love real estate, but there’s a big difference between people who just want a sneak peek inside a home and those who are serious about buying. It’s your agent’s job to determine who those interested parties are. They will then work with them to understand whether they are currently in a position to buy, for what price, under what conditions.

Their database
As property market experts, great agents will have a database of people who are looking to buy. This database includes information on what these buyers are looking for, where, for what price. When you’re selling, having access to this database can be a gamechanger. If your agent can pair your home with someone who already exists on their database it can save you time and effort, and quickly get a property sale across the line if that is what best suits your circumstances.

The opens
There’s an art to staging a successful open home, and this is where a great agent will shine. They will use this opportunity to showcase the property’s features and attributes to potential buyers, while gauging who exactly is potentially serious about buying your home. In the process, they will offer advice to ensure your property is presented as best as possible so it can achieve the best price possible.

Negotiating nous
When your property attracts serious interest, your agent steps in to negotiate the best possible outcome on your behalf. They will handle all the buyer inquiries, determine how serious all the interested parties are and negotiate the terms, conditions and price point that will get that sale across the line.

All that legal stuff
Behind the scenes there’s a legal process to selling a property, including drawing up contracts and ensuring specific conditions are met. Your agent handles the drawing up of these contracts, including any conditions or stipulations that the buyer or seller may have. Each party’s respective legal advisors then check these documents and help meet the required deadlines and conditions that are included in the Contract of Sale.

Trusted advice
Most importantly, an agent is there to give you trusted advice. As they are not emotionally connected to the property, they will use their professional expertise to guide you through the process, including setting the price, preparing the home for sale, hosting open homes and so much more. Their job is to make selling your property stress-free and they will tap into a wealth of industry insight and expertise to achieve the right outcome on your behalf.

Contact Julie Anderson on 0411 106 532 for a discussion on the best strategy for your property sale.

19/02/2025

Is it time to sell your investment property?

Owning an investment property can be a great way to build wealth and enjoy an extra income stream. But like any investment there could come a time when owning that asset is no longer as attractive or viable as it once was. So how do you know when that time has come to sell your investment property? Here are four key signs you might be ready to sell…

Your situation has changed
Whether it’s your financial situation or your personal circumstances, sometimes a change in your situation dictates it’s time to sell an asset. Maybe you need the capital for another property that you will live in, or perhaps you’re looking to consolidate your finances and invest in something else. Maybe you’re looking to retire, and the sale of the property will fund long anticipated travel around the world. Whatever the reason, new chapters and circumstances might be a key indicator it’s time to sell.

The market is dropping
In real estate timing is everything, and perhaps after years of capital growth and enjoying the rental income, owning that investment has simply run its course. This might be the case if the market appears to be dropping, either in terms of rental return or house prices. In this instance, it’s worth touching base with me to ascertain the state of the market.

It’s costing you too much
When it comes to owning an investment property, there are incomings and outgoings, but if the property is simply costing you too much, it could be time to let it go. Outgoings for rental properties include borrowing costs, interest on any loan, council rates, repairs and maintenance, property management fees and more. All investments should serve a purpose, and with a rental property this purpose might range from capital growth to rental income or tax minimisation. But if owning it no longer makes financial sense, it’s worth considering selling.

It’s getting too hard
In order to retain its value and generate a return, an investment property needs to be properly managed and looked after. This includes routine maintenance and repairs, regular inspections, and meeting the legal obligations that come with owning a rental property.
If that’s beginning to feel too hard, it might be worth evaluating whether now is the time to sell.

Contact Julie Anderson on 0411 106 532 for a discussion about your individual situation.

13/02/2025

There’s lots of reasons people choose to sell a property. When your agent knows the motivation for the sale and understands your priorities and needs, they are better positioned to act as your advocate and trusted advisor and negotiate the best possible outcome for you. Your agent can also market the property more effectively and determine the best sales method for your circumstances. You might also have further criteria for the transaction, such as a hope that the home goes to a nice family, or the property is not sold to developers. Knowing this allows the agent to find the right buyers and then negotiate effectively with them to achieve the right outcome for you. contact Julie on 0411 106 532

13/02/2025

Does your agent understand the bigger picture?

There’s lots of reasons people choose to sell a property. It might be that your family situation has changed or perhaps it’s for financial reasons, but whatever is behind the move, it’s important your agent understands exactly what’s driving the property sale.

Why? Because when your agent knows the motivation for the sale, they are better positioned to negotiate the best possible outcome for you.

Why so many questions?
When you first meet with an agent regarding the sale of your property, chances are they will have some questions for you.

If the agent’s doing their job well, many of these questions won’t just relate to the property, but also to your personal circumstances, including why you’re considering selling at this particular juncture in life, and what you hope this sale will achieve.
Each of these questions helps your agent understand the bigger picture of exactly what you’re trying to accomplish, including any emotion behind the property sale, and the timeframe within which the sale needs to occur.

The advantages of the bigger picture
When your agent knows the big picture and how the sale fits into your greater life goals, they are better positioned to act as your advocate and trusted advisor.

A big picture perspective allows them to tailor the selling process to your needs while also appealing to the right type of buyer, and offers the following advantages…

Effective marketing
An understanding of the big picture allows your agent to market the property effectively. It gives them an insight into who the property is likely to suit and how fast the sale needs to be secured.
This ensures they reach out to the right people in the right places to create competition for your property.

Set the right sales method
There are a number of ways to sell a property and an understanding of why you’re selling and how quickly this needs to occur all help your agent determine the best sales method for your circumstances.

Manage buyer inquiries
One of the first questions that every buyer has is ‘why are the owners selling?’
An understanding of your reasons and timing allows the agent to pre-empt this question or answer it for the interested prospective buyers.

Negotiate effectively
Knowing the big picture allows the agent to understand your priorities and your needs, whether that relates to the price, a fast sale, short contract, or a long contract.

You might also have further criteria for the transaction, such as a hope that the home goes to a nice family, or the property is not sold to developers.

Knowing this allows the agent to find the right buyers and then negotiate effectively with them to achieve the right outcome for you.

To find out how my process and strategies will ensure you achieve the highest result in the market, contact me on 0411 106 532.

17/12/2023

An enormous THANK YOU to all of the incredibly generous Mt Eliza residents who supported this year's MSFIN Christmas Hamper Appeal. There were over 700 hampers delivered to the charity this season of which over 15% were donated from our very special Mt Eliza Community who enthusiastically responded to our call out for support. Here are a couple of photos of our full office and the charity’s hamper city building at the time of drop off. Thank you for getting involved and being such an incredibly kind, friendly and warm community ###.

10/11/2023

MSFIN - Mums’ Supporting Families in Need Christmas Hamper Drive 🌲🌲🌲

It’s that time of year where our wonderful & incredibly generous community band together and prepare and donate hampers to spread Christmas cheer to families in need and those affected by the ongoing cost of living crisis.

Care to donate? Get in touch. Each hamper costs approx $65-$70 to prepare. I have the required tubs & recommend shopping list.

Thank you to the dozens of people I have already collected hampers from. Our office is likely to deliver over 100 hampers again this year from our beautiful, local community to MSFIN for distribution to the local community 🎉🌲❤️

12/10/2023

Check out this stunner! First open this Saturday 11:30am-12:00pm. 2 Sheffield Close, Pakenham. Calling all first home buyers, downsizers, investors, singles & couples. Transformational luxury renovation. $499,000-$548,900.

13/04/2023

With the colder weather coming, there’s nothing like the warm and welcoming embrace of coming home