03/09/2023
Putting retail performance in perspective on a sector-by-sector basis, the ‘inColour’ series aims to serve as a yardstick for those seeking to action assets and locations likely to outperform, while operating in a timely and efficient manner. Covering 15 major supermarket retailers across 4,056 locations nationwide, this week's edition looks at supermarkets!
To help owners best secure and position assets, the AreaSearch approach to retail analysis looks beyond the standard ‘population per store’ approach commonly referred to in the industry. Instead, our approach which we call ‘concentric radials’, assesses each retail location and its competitiveness, by gauging proximity to, and likely capture of, its local target market considering the intersecting property catchments of each surrounding retailer in its peer group, an integral component of the assessment process which draws on a deep database of hundreds of thousands of retail locations across the country, and cross-references that against every verified address and resident location in Australia..
The national results of this research show marked differences across assets and regions, with hundreds of identified catchments possessing over double the average effective population count. Please visit the link to grab your copy, view the latest interactive detail across every region in Australia, and see how our clients have achieved exceptional results with this approach.
