10/09/2026
Showing Your Cards - A Dangerous Trend! ❌
Too much personal information is being revealed during marketing campaigns. Circumstances with deadlines or duress are often feature in advertisements or are stated verbally by agents.
Headlines such as ‘Marriage bust-up’, ‘Owners bought elsewhere’, ‘Deceased estate’ or ‘Urgent sale – the bank is calling’ are used frequently within the industry. The reason? Agents claim they will attract more buyers, creating more competition.
Yet, this information results in a lower offer.
Although someone may love your property, knowing that you must sell will be factored into any offer they make.
Keep your cards close, no matter how good or bad they are and only employ an agent you can trust.
This ensures your buyer is not gaining important information to be used against you.
Tidbold Real Estate guarantees complete privacy and understands the features and benefits of your property, and how these relate to the wants and needs of the buyers.
These are the key marketing and negotiation points in any campaign - not why your property is being sold.
For more tips, visit our website and read the '10 Property Pitfalls – How to Avoid Under-selling Your Greatest Asset':
https://www.tidboldrealestate.com.au/selling/ten-property-pitfalls
Showing Your Cards - A Dangerous Trend Emerging Once Again! ❌
Too much personal information is being revealed during marketing campaigns. Circumstances with deadlines or duress are often feature in advertisements or are stated verbally by agents.
Headlines such as ‘Marriage bust-up’, ‘Owners bought elsewhere’, ‘Deceased estate’ or ‘Urgent sale – the bank is calling’ are used frequently within the industry. The reason? Agents claim they will attract more buyers, creating more competition.
Yet, this information results in a lower offer.
Although someone may love your property, knowing that you must sell will be factored into any offer they make.
Keep your cards close, no matter how good or bad they are and only employ an agent you can trust. This ensures your buyer is not gaining important information to be used against you.
Tidbold Real Estate guarantees complete privacy and understands the features and benefits of your property, and how these relate to the wants and needs of the buyers.
These are the key marketing and negotiation points in any campaign – not why your property is being sold.
For more tips, visit our website and read the '10 Property Pitfalls – How to Avoid Under-selling Your Greatest Asset':
https://www.tidboldrealestate.com.au/selling/ten-property-pitfalls