20/06/2026
Despite making remarkable progress in sustainability, innovation, and manufacturing excellence, Bangladesh's apparel export performance continues to trail some of its competitors. One of the key reasons, arguably, is the industry's inability to effectively communicate its achievements and positive transformation to the global market.
In a recent article published in The Business Standard, Mr. Abdullah Hil Nakib, Deputy Managing Director of Team Group, shares his insights on how Bangladesh's apparel export challenges are linked to the country's branding and global perception.
We invite you to read his perspective and share your own views on this important issue. Your opinions and insights are most welcome.
Bangladesh has slipped back to third place in global garment exports as Vietnam pulls ahead, raising questions about competitiveness, branding and whether the industry has done enough to communicate its remarkable transformation to the world