06/26/2026
That's a wrap for SIMA 2026! 💗❄️
A huge thank you to everyone who stopped by, shared their stories, and learned more about Hot Pink De-Icer.
The response was incredible, and we're excited to announce that Hot Pink is now available across Canada!
More than just a high-performance de-icer, Hot Pink helps make winter safer while supporting something bigger.
A portion of proceeds from every bag sold is shared with local families affected by cancer, helping turn everyday winter maintenance into meaningful community impact.
We're proud to be bringing a product to the market that melts ice, improves visibility, helps reduce over-application, and gives back to families when they need it most.
Thank you to Troy Clogg, our dealers, contractors, property managers, and new partners who joined the movement at SIMA.
We're just getting started.
đź’— Melt Ice. Lift Lives.
