Paul Lamba - SELLS Real Estate / Investment Properties / Edmonton & Area

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Paul Lamba - SELLS Real Estate / Investment Properties / Edmonton & Area

Paul Lamba is a Top-rated 1% Edmonton REALTOR® serving Edmonton, Leduc, Beaumont, Sherwood Park & Fort Saskatchewan. Cell phone: 780-951-2378.

09/19/2026

Saturday has entered the chat. 😎☀️🐶

Fresh air.
Good weather.
Edmonton in the background.
A dog who clearly has better plans than you do.

And apparently… a slightly oversized head. 😂

Sometimes you just need to put the work away, grab the leash and enjoy the weekend.

Hope your Saturday is looking this good. 👊

Happy Saturday from Paul & the pup!

09/17/2026

🏡 Possession Day feels even better when it’s a client you’ve helped before.

Today, we had the privilege of helping past clients add another property to their investment portfolio.

And honestly, that's what makes days like this especially meaningful.

They've trusted us before.

They've trusted our advice, our market knowledge and our approach.

And today, they trusted us again with another important investment decision.

For us, that trust means everything.
Real estate isn't always about one transaction.

It's about building relationships strong enough that when our clients are ready for their next move, they know exactly who they want in their corner.

We're grateful for the continued trust and the opportunity to help our clients grow their real estate portfolio, one property at a time.

Congratulations on your new investment! 🔑🏡

Thank you for trusting us again.

📞 780-951-2378
🌐 www.PaulLamba.com

09/16/2026

Sometimes, the problem isn't the home. It's the strategy around it.

A recent sale of ours is a good example.

1418 330 Clareview Station Drive had already been listed with two other REALTORS® and hadn't sold.

The homeowners had already experienced what many sellers find frustrating: putting a home on the market, waiting, and not getting the result they were hoping for.

When we took over the listing, we weren't just asking:
“Let's put it back on the market.”

We needed to look at the property differently.

The question was:
Why wasn't this home connecting with the market?

That meant looking at the pricing, positioning, presentation and the way the property was being put in front of potential buyers.

Because a listing can have good features and still struggle if those features aren't being presented in a way that makes buyers understand the value.

These two things can be true at the same time and this particular home had plenty to work with:

• 2 bedrooms and 2 bathrooms
• Top-floor corner location
• Views and a large balcony
• Primary ensuite and generous walk-in closet
• In-suite laundry and storage
• Gym room in the building
• LRT and transit right at the doorstep

But features alone don't sell a home.
Strategy and story connects the features to the buyer.

We repositioned the opportunity, brought a fresh approach to the marketing, and worked through the process with the sellers.

The result?
SOLD WITHIN TWO WEEKS.

For us, the lesson wasn't simply to get it done.

It's that when a property hasn't sold, the answer isn't automatically to keep waiting, keep reducing the price, or assume there aren't buyers.

You'll always have plenty of buyers.
Sometimes, you need to step back and ask better questions.

- What is the market seeing?
- What are buyers comparing?
- What isn't connecting?
- And what needs to change?

That's where experience matters.

It's about understanding the property, understanding the market, and building a strategy (and a story) around both.

If your home has been sitting on the market longer than you expected, we'd be happy to have a conversation about what may be happening and what options you have.

Because with us, You Only List Once!

📞 780-951-2378
🌐 www.PaulLamba.com

09/14/2026

REAL ESTATE MYTH #1:
“If we price high, we can always come down later.”

It sounds very logical.

Start high.
Leave yourself some room.
If the buyers don't respond, adjust the price later.

The problem is that real estate doesn't always work that way.

When a home first hits the market, you have something incredibly valuable on your side:

Attention.

Buyers who have been watching the market are paying attention to new listings, and, REALTORS® are looking at what's new. Also, people who have been waiting for the right home may be ready to act.

That initial window matters.

But if the price doesn't line up with how buyers perceive the home, many won't think:
"Let's make an offer and see what happens."

They may simply think:
"We'll keep looking."

It's honestly a human trait.

And once you've been on the market for a while, changing the price doesn't necessarily recreate that initial excitement.

This is why we don't look at pricing as simply choosing the highest number we think a seller might be able to get.

We look at positioning:

- What are the comparable homes doing?
- What else will buyers be considering?
- What makes this property stand out?
- How will the condition and presentation affect perceived value?

And perhaps most importantly:

Where does this home need to sit in the market to attract the right buyers and create competition?

After more than 20 years in Edmonton real estate, we've learned that getting the price right isn't about trying to predict the absolute highest number someone might pay.

It's about creating the conditions that give you the best opportunity to achieve the strongest results.

Sometimes that means pricing higher.
Sometimes it means being more competitive.

But the decision should come from the strategy, not simply from the desire to "leave room to negotiate."

Because when you're selling your home, the goal isn't to have the highest asking price.

The goal is to have the strongest selling strategy and those are the sellers who win every single time.

If you're thinking about selling, and you honestly want to list once, we'd be happy to help you understand where your home fits in today's market before you decide on a price.

📞 780-951-2378
🌐 www.PaulLamba.com

09/10/2026

Everyone’s following this 80s trend… so why should I be left behind?! 😂📼

1980s style. 2026 strategy. 📼😎🏡

The hair may be retro…
The sunglasses may be questionable… 😂
But when it comes to selling your home, the strategy is serious.

Pricing. Positioning. Marketing. Negotiation. = RESULTS.

As the saying goes YOLO, you only live once but with us… You Only “List” Once! With Paul Lamba😁🫵🏼😎

09/09/2026

SOLD in Just 2 Weeks! 🏡🎉

Sometimes the difference between sitting on the market and getting SOLD comes down to strategy.

This Clareview home had already been listed with two different REALTORS® and, despite their efforts, it still hadn't sold.

Then our sellers came to Paul Lamba Realty Group.

We took a fresh look at the property, the market, the positioning and the strategy needed to attract the right buyer.

The result?

🔥 SOLD IN JUST 2 WEEKS

For us, this isn't just another SOLD sign.

It's a reminder that when a home isn't selling, simply putting it back on the market and hoping for a different result isn't a strategy.

Sometimes you need to step back, identify what isn't working and approach the sale differently.

And the best part?

This is another seller who trusted us to get the job done when two previous attempts couldn't.

Congratulations to our sellers, and thank you for trusting us with your home. ❤️

If your home has been sitting on the market without the result you expected, let's talk about what we can do differently.

📞 780-951-2378
🌐 PaulLamba.com

09/07/2026

Some homes give you more space.
This one gives you more ways to use it.

Imagine waking up on a Saturday morning, making your coffee and stepping onto your private balcony.

Instead of looking at another backyard fence or the neighbour's house, you're looking out over the pond.

That is one of the things that makes 1808 20 Avenue NW in Laurel different.

But the more you look at this home, the more you realize the value isn't just in what you see.

It's in what the home allows you to do.

For someone with larger vehicles, the rare oversized garage is a major advantage. It has the space for two half-ton trucks or large SUVs, something that is surprisingly difficult to find in a newer Edmonton home.

Need flexibility for family or want an opportunity to offset your mortgage?

The property has a legal 2-bedroom basement suite that can provide independent living space or potential rental income.

Then there's the location.

The high school is right behind the property, making the morning school run about as convenient as it gets.

And when you want to get out without getting in the car, you're within walking distance of cafés, restaurants and everyday amenities.

So yes, this is a 6-bedroom, 5.5-bathroom home with plenty of space.

But that's not really the story.

The story is the lifestyle and flexibility.

☕ Morning coffee overlooking the pond.
🚙 A garage that can actually accommodate large vehicles.
🏡 A backyard backing onto water.
💰 A legal basement suite with income potential.
🏫 A high school practically at your doorstep.
🍽️ Cafés and restaurants within walking distance.

Those are the details that can make a house feel less like a purchase and more like the right place to live.

📍 1808 20 Avenue NW, Edmonton | Laurel
💰 $875,000
🏡 MLS® E4507235

If you'd like to experience the property for yourself, give us a call.

📞 780-951-2378
🌐 PaulLamba.com

Address

4107 99 Street
Edmonton, AB

Website

https://linktr.ee/paul.lamba

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