08/20/2026
What goes into Pricing your Home?
Pricing a home is more than choosing a number. I look at the property, the competition, recent sales and what buyers are responding to in today’s market.
Recent Sold Properties
The most important information comes from what buyers have actually agreed to pay — not simply what other sellers are asking.
How your Home Compares
No two homes are exactly alike. Size, condition, updates, lot, location, layout and unique features all help determine where your home fits within the market.
Your Competition Today
Buyers aren’t only looking at past sales. They’re comparing your home to everything available to them right now. Knowing the competition helps us position your property properly from day one.
Buyer Demand
I also look at what buyers are doing: how quickly similar homes are selling, price reductions, inventory levels and how much demand exists for your type of property.
The Takeaway
Pricing isn’t about choosing the highest number — or the lowest. It’s about positioning your property where buyers see the value while still protecting your opportunity to achieve the strongest possible result. The market does not stay stagnant, so sellers need to be ready to pivot if feedback, showing activity or competition tells us an adjustment is needed.
