08/20/2026
Bad photos are my green flag.
Most buyers scroll past a listing with dark, crooked, poorly lit photos. That's exactly why it can be a deal.
Some of the best homes in Toronto don't look like deals. They look like something you'd swipe past online.
Keep in mind, sometimes the photos are bad and the house is bad too. That's why you don't stop at the listing. You go see it. You read the inspection. You do the work everyone else skipped.
Bad marketing scares off casual buyers. Which leaves less competition for the ones who show up.