William Anthony Group

02/10/2025

We were recently invited to view Birch Grove, a breathtaking new development by Millbank Homes in Chalfont St Giles, Buckinghamshire an (Area of Outstanding Natural Beauty).

This exclusive collection of countryside homes combines award winning Net Zero design, biophilic architecture and a private 130m driveway, set in the heart of the Chilterns.

These outstanding homes include seamless indoor-outdoor living spaces and eco conscious features. Every detail has been designed with modern living and sustainability in mind.

Contact to learn more about availability and viewings at Birch Grove.

29/09/2025

Our final video in the series: How to sell off-plan. Episode 2 (Part 2) 🎥

Not all buyers know they’re looking… yet!👀

In our final video Anthony dives into how targeted ads can also help you reach those passive buyers. The ones browsing elsewhere, not actively searching, but still a perfect fit for your homes.🏠

By building awareness early, you can:

1. Capture interest before your competitors do.
2. Expand your buyer pool beyond active searchers.
3. Drive extra enquiries and sales from people who might not have found you otherwise.

It’s all about creating demand, not just capturing it. Contact our team today and let us help you drive more enquiries for your homes and drive sales.📈

26/09/2025

Welcome back to our latest series: How to sell off-plan. Episode 2 (Part 1) 🎥

Reaching the right buyers starts with knowing who’s already looking.

In today’s video Anthony shares how targeted ads can connect you with actively searching buyers. The ones already on Rightmove, Zoopla or Google, looking for developments just like yours.
1. Get in front of them at the right time.
2. Generate more high quality leads.
3. Keep your homes top of mind as they compare options.

Contact our expert team today to see how we can help you produce a targeted ad campaign designed to convert and boost sales. 📈🏠

24/09/2025

18/09/2025

Stop describing the 4 walls being built!🚫🏠

Selling homes is about tuning in to buyers’ emotions and storytelling that enables them to visualise themselves in the space.💭

Strong branding gives your homes personality, builds an identity and helps them resonate with buyers’ lifestyle needs.

Here’s a mockup of a visual identity project we worked on for a previous development.

Our team carefully crafted the primary & submark logos, colour palette and typography, as well as all signage and marketing collateral.📖

Clear, cohesive branding can make a development more recognisable, build confidence with buyers and ensure all marketing materials feel consistent and professional.

If you’re launching a new development and need creative input for branding, signage design, brochures and other marketing collateral, get in touch with our team today to discuss your project.

11/09/2025

September is here and the post-summer property rush has begun. Homebuyers are back from holidays, children are back at school and the property searches are picking up pace again.📈☝🏼

But the question is... is your marketing ready? In today’s video, we’ve provided a quick marketing checklist to make sure you’ve got everything in place.🏠

If you’re missing any of these, you could be holding back enquiries and sales.🚫

Get in touch with our team and we can help you build a strategy that’s ready for the September surge and converts enquiries into sales.

08/09/2025

Launching a new development?🏡🚀

In this video, Anthony shares his top tip: The most successful launches come from truly understanding your buyers, their needs, wants and motivations.🎬

From early planning to re-launch strategies, knowing what resonates is key to driving engagement and sales.

If you’re preparing to launch a new scheme and want guidance on strategy, get in touch with our team today and we can help.

02/09/2025

People aren’t just buying a new home... they’re buying the life that comes with it.🏠

The local cafés, weekend walks in the park, good schools nearby and the community feel all play a huge part in their decision. Helping them see that vision can make all the difference in engagement and conversions.

What does your marketing material communicate?📣

Are you just showing the space or the way it feels to live there?📍

Could your marketing better highlight what makes the neighbourhood special?🌳

How could you help your buyers connect emotionally with a property?🔗

Get in touch with our team and we can help you build a strategy that makes your properties stand out and drive more sales.

27/08/2025

Want better leads from your paid ads?💡

Google Performance Max helps you cut wasted spend and reach serious buyers across Google Search, YouTube, Maps and more.📱

Our expert team handles the strategy and setup behind the scenes so your campaigns deliver the results you actually need.

If you’re looking for more leads, better conversion rates and improved sales rates, let us build your next campaign. We’d love to hear from you.

23/08/2025

Launching a development? Here’s everything you need to know - Part 2...🚀

Should you sell direct or through agents? Deciding how to sell your development is just as important as how it’s built.

Agents bring market knowledge, buyer networks and sales support, but they also come with fees and less control.💡

Selling direct offers more personal service, cost-savings and full control, but it requires time, experience and the right in-house team.🏠

Whichever route you choose, make sure it aligns with your sales goals, resources and the type of buyers you’re targeting.

Struggling to get traction on a scheme? It might be time to rethink your strategy.🤔

If you need help refining your strategy or launching a development the right way, get in touch with our team of experts. We’re here to help you stand out and sell smarter.

22/08/2025

Ever wondered what our Founder, Anthony would be doing if he wasn’t running WA? Or where he dreams of buying a home one day?🤔🎬

In this latest Meet the Founder episode, Anthony shares more about life outside WA, including his degree in psychology and honest advice for anyone wanting to start their own business.

He also talks about what’s next for the agency and why the future looks so exciting.💡

Watch the video to get to know the person behind William Anthony Group and the vision that drives us forward.