29/04/2026
Mise En Place - For Estate Agents
Over the past couple of weeks, Iâve added cooking to my data-analysis hyperfocus.
Iâm now constantly consulting with my AI mate, Claude (much better for many things than ChatGPT in my experience), to improve my culinary skills.
Thatâs a low bar, as my only two signature dishes are spaghetti bolognese and chilli con carne that tastes like spaghetti bolognese.
The Phrase That Changed My Cooking
I am learning, though.
Things like the heat of the pan make a substantial difference to the outcomes; thereâs a reason you measure out ingredients rather than throw stuff in, and the importance of the phrase âMise En Place.â
It means âputting in place.â
Itâs my current favourite French phrase (itâs a small data set to be fair), which comes from professional kitchens, where chefs prepare everything before service starts.
Ingredients chopped, sauces ready, stations organised. When orders come in, thereâs no chaos, just efficient creation.
Straight From the Chefâs Mouth
Ruche, the EANâs Community Manager, was once a Chef de Partie and worked in busy kitchens for years. Sheâs confirmed that the better the prep, the better the kitchen/restaurant runs.
When I think of EAN members who prepare well, two quickly come to mind.
Nick Cheshire and Michelle Gallagher.
I spoke with Michelle last year about her valuation processes. She explained she prepares everything the day before. Her route is mapped out if needed, her marketing/valuation packs are ready to pick up as she leaves the office, and her research is done in advance. Mise En Place.
Nick is similar. His office has packs already made up (by his kids, he uses child labour more than Shein manufacturers!!) that contain everything that his team needs to give to a prospective seller/landlord. The thinking has been done in advance. Again, Mise En Place.
The Takeaway (Literally)
Amateurs turn up and hope. Professionals turn up prepped. Be they chefs or estate agents.
Nick and Michelle arenât winning loads of instructions because theyâre overpromising, louder, or cheaper; theyâre winning them because the thinking was done before they knocked on the door. Nickâs proactive use of the 10 Questions to Ask an Estate Guide is proof of that, and Michelle mirrors that approach.
So, this week, pick one thing you always do in a panic. It could be a valuation, a viewing, a follow-up call, and think âmise en place.â
Your future self (and your clients) will taste the difference.
Bon AppĂŠtit.
Jerry