13/06/2026
🚨 WOULD YOU PAY A SURGEON JUST BECAUSE THEY’RE THE CHEAPEST? 🚨
I was looking at the packages offered by Yopa recently, and it got me thinking…
They offer three different ways to pay:
💷 Option 1: Pay Upfront
You pay the fee before your property has even sold.
My question is simple…
❓Where’s the incentive once they’ve already got your money?
⸻
💷 Option 2: Deferred Payment (£999)
This sounds better at first glance, but read the small print.
If your property hasn’t sold after 10 months, you still have to pay the £999 anyway.
So again…
❓Where’s the incentive to get your property sold?
⸻
💷 Option 3: Pay on Completion
Probably the fairest option of the three.
But let’s be honest…
You’re still choosing one of the cheapest estate agency options available.
And that leads me to a question…
🤔 If you needed surgery, would you search for the cheapest surgeon you could find?
Or would you look for someone with experience, expertise and a proven track record?
Selling your home is likely one of the biggest financial transactions you’ll ever make.
A good estate agent doesn’t just stick your property on Rightmove.
✅ They help maximise the sale price.
✅ They create competition between buyers.
✅ They negotiate on your behalf.
✅ They manage the chain.
✅ They solve problems before they become deal breakers.
✅ They help get the sale through to completion.
Most quality estate agents charge somewhere between 1.5% and 2%.
On a £500,000 property that’s around £7,500 - £10,000.
Why do homeowners willingly pay that?
Because the right agent can often add far more value than their fee through better marketing, stronger negotiation and a higher chance of actually getting the move completed.
Remember…
The cheapest option is rarely the cheapest option if it costs you money, time and stress later on.
What’s your view? Would you choose the cheapest estate agent available or the one most likely to get you the best result? 👇