18/06/2026
Are online and low-fee agents changing estate agency for the better?
Honestly… I don’t think so. 🏡
I understand why they appeal to people.
Selling a home is a big financial decision, and naturally, sellers want to keep costs down where they can.
But the question I always come back to is this:
What is the end result?
Because estate agency isn’t just about getting your home online.
Everyone is online now.
The real difference is in the pricing, the presentation, the promotion, and the person managing the process from start to finish.
If an agent is working on volume, low fees, and trying to take on as many properties as possible, how much time, care, and strategy can they genuinely give to each client?
That’s where sellers need to be careful.
Because the cheapest option at the start can sometimes become the most expensive option by the end, especially if poor marketing, weak negotiation, or lack of proper support leaves you with less money in your back pocket.
For me, the focus is always on the client and the outcome.
Not just selling the home, but helping you move properly, with the right strategy, the right communication, and the right level of service all the way through. 📈
If you’re comparing agents and want an honest conversation about value versus cost, feel free to get in touch.
📩 Always happy to talk it through.