Eliud Craft

10/05/2026

Ona nanii 🔥 kulingana na vile economy ni noma itabidi kila mtu akuwe creative na works anapiga, for example...let me show you how its done. Imagine you want to start up a small shop and sell blended fruit products, this is how i would set up my small business identity.

This Fresh concept packaging design for Fruittella is a creative way to attract customers, present biz yako poa ata k**a ni small scale 💪
That way, biz yako itafeel energetic, modern, and shelf ready.

The goal is to blend simplicity with a vibrant aesthetic.

Designed in Adobe Illustrator.

Gacheru Mbote

18/02/2026

BRAND DESIGN AND IDENTITY.

This post features one of my favorite branding work,
I started by defining the BURA brand personality which is bold, modern, confident. That guided every design decision that followed. The name is short and sharp, so the visual identity had to match that same strength.
I developed a clean, memorable logo mark, something scalable, versatile, and easy to recognize across different platforms. The typography was chosen to reinforce the brand’s attitude, and the color palette was selected to communicate energy and presence without overwhelming the identity.
Every element was intentional. No random choices.
Bura wasn’t just a logo project. it was about building a cohesive visual identity that feels strong, consistent, and ready to grow.

Click the link below to see the entire project.

~Eliud Craft
Gacheru Mbote

A sports footwear retail brand identity showcasing logo design, retail applications, packaging, and advertising.

07/02/2026

Feel the vibe, experience the craft 👌💯
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05/02/2026

I’ve always wanted to create something that truly makes an impact.
Today, as I officially launch Eliud Craft on Facebook, I can’t hide the excitement I feel! 🎉
My first logo idea was playful and bold, and the original tagline, “Sharing Inspiration,” made sense at the time. But I realized I wanted my brand to feel more purposeful and professional, not give a nonprofit vibe. That’s why I updated it to “Beyond the Visual” (check out the logo on my cover photo).
You can see my work so far at https://www.behance.net/eliudcraft and I’d love for you to share this journey with me as I build what I hope will be the most creative, problem-solving design brand ever 😄

10/10/2024

18/07/2023

Just now I was having a conversation with one of my friends, and we were catching up hivi hivi and kidogo, anamention vile people are insanely irrigating their throats with the frothy stuff huko kwa ma locals, regardless of the fact that cost of living imepanda. you would imagine that most walevi would ditch that habit of drinking and cater for unga and other important things.
infact, wacha hata hiyo...walevi wa ligi Soo wako huko karen knocking their Jagermeister glasses discussing how they will vunja the leg of someones daughter na wewe uko huko kwa keg like - "(hic) Njuragaii ngueeceeee!!!!"
😅 Ahsante 🙏
Don't forget to follow Mr. Gacheru Mbote