REN Real Estate Norm Foundation

The Real Estate Norm (REN) is a method that enables objective discussion about the quality performance of existing or new to build real estate, whether leased or owned, based on a list of clear and measurable definitions from the perspective of the end user of real estate. It is a means of facilitating and improving communication about locations and buildings that creates more transparency. You must first know your requirements in order to meet them. The REN standards enable you to evaluate alternatives, decide whether improvements are needed and measure progress toward meeting the objectives. In applying the tool REN one should take into consideration the quote of Albert Einstein: “Not everything that counts can be counted, and not everything that can be counted counts.”

REN provides a method that gives general and effective insight into the desired and/or existing quality performance of real estate. REN can be used for a more targeted design of requirements for real estate to determine the optimal ‘fit for purpose’ of the real estate portfolio. The desired performance level is determined by the user and/or owner of the real estate himself. Besides the aspects that can be determined objectively or counted, there are also aspects of importance that never can be determined objectively because they depend on time period, trends and visions.