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Go greenIf a company is going to be successful in today’s world, it needs to act on a sustainable mission. By building a...
18/07/2022

Go green
If a company is going to be successful in today’s world, it needs to act on a sustainable mission. By building a socially responsible business model, it adds value to everyone involved from stakeholders, board members, local communities, staff and, most importantly, the planet.

OptimisationOne of the biggest trends to embrace is becoming an “edge” organisation. Formed by moving decision-making to...
18/07/2022

Optimisation
One of the biggest trends to embrace is becoming an “edge” organisation. Formed by moving decision-making to the edge, the concept allows companies to decentralise data storage in order to best optimise local performance, all the while meeting corporate goals by “thinking globally but acting locally”.

People are seeking comfort and delight as they emerge from the pandemic nightmare: the comfort of high-quality, well-kno...
15/07/2022

People are seeking comfort and delight as they emerge from the pandemic nightmare: the comfort of high-quality, well-known brands and the surprise and delight of “second mile” service or delivery. Brands that emphasize peace of mind, tradition, family—the comfort of a connection to others—will do well. Those who can add delight to the customer experience will excel. - Jeff Bradford, Dalton Agency

Be mindful of all social media, and be prepared to pivot your band and creatively flex. Brands must present the right vo...
15/07/2022

Be mindful of all social media, and be prepared to pivot your band and creatively flex. Brands must present the right voice/vibe on each channel to engage their target audiences. TikTok has its place, but the content can’t match your Facebook ads—your visual voice must shift. It’s no longer a one-size-fits-all social game, and the evolution of your brand is key to harnessing the power of each channel. - Taja Dockendorf, Pulp and Wire

Customer-driven data insights can help you understand your product range, your most popular items, and even the directio...
14/07/2022

Customer-driven data insights can help you understand your product range, your most popular items, and even the direction to go with future collections or designs. A combination of data collection software, advanced analytics, mathematical models, and predictive analytics work together to deliver more detailed and accurate insights into your target market. This, in turn, allows retailers to deliver content and products in line with their customer’s expectations. With proper data analysis, retailers can minimise the time and money wasted on campaigns and products that are likely to fail and focus their efforts more closely on the most popular and in-demand areas.

Retail organisations gain significant data from every customer and even those who visit their website without buying. Th...
14/07/2022

Retail organisations gain significant data from every customer and even those who visit their website without buying. This data is like gold dust and is a vital element of your overall e-commerce strategy when used properly. Our report found 42% of retail businesses are using data in a better way. Next, we’re going to look at what might constitute better.

The monthly average of these applications between July 2020 and March 2021 has been 32% higher than pre-pandemic levels....
13/07/2022

The monthly average of these applications between July 2020 and March 2021 has been 32% higher than pre-pandemic levels.

This trend is sticking around, even as many in the United States begin to regain a sense of normalcy after the pandemic.

The May 2021 business applications report showed that business applications were still up substantially when compared to previous years and had increased nearly 9% month-over-month.

The warehouse and retail industries have shown the strongest growth in terms of new businesses.

Instead of sending the data to the cloud, this technology allows the data processing to take place closer to the data ge...
13/07/2022

Instead of sending the data to the cloud, this technology allows the data processing to take place closer to the data generation source.

There’s no doubt that the amount of data businesses collect from the IoT (Internet of Things) is rapidly expanding.

Experts say that IoT will generate 90 zettabytes of data by 2025.

The development of the 5G mobile network is driving enhanced data collection and analysis.

In simple terms, 5G has a significantly larger capacity for carrying data than 4G.

This means businesses will have more data from more diverse sources at faster speeds.

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