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In the past years, there’s been a steady shift of brick and mortar stores taking their businesses and services online an...
05/08/2022

In the past years, there’s been a steady shift of brick and mortar stores taking their businesses and services online and launching successful eCommerce websites. Under the current climate, most small businesses are looking to eCommerce to create new opportunities. Some of these include selling merchandise online, either as a main source of income or in congruence with additional practices, while manufacturing can be done anywhere.

04/08/2022

Generating revenue through free marketing strategies like mass posting on TikTok, building connections on Clubhouse, LinkedIn or DMing people on Instagram can bring sales to your business and potential investors for 100% free! Taking full advantage of free social platforms to connect with people and get exposure is guaranteed to increase a businesses profit drastically. This is the reasoning behind why I invented my own social media app to help people and businesses get more free exposure and connections around the world.

04/08/2022

More and more businesses are realizing they can hire anyone from almost anywhere. Many employees, including myself, worked remotely in 2021 due to Covid. If your company was part of that, you probably found it had quite a few benefits for both your business and employees, from boosting productivity and attracting and retaining top talent anywhere to improving work-life balance.

Small business owners are going to become far more aware of the need for leadership inside their companies. People are l...
02/08/2022

Small business owners are going to become far more aware of the need for leadership inside their companies. People are leaving jobs over lack of leadership, vision and opportunity structure. Small businesses have a unique opportunity right now to set themselves apart from large corporations as a viable career option for long-term success

I believe virtual assistants are just in their infancy. With more and more businesses doing work remotely, it's only a m...
02/08/2022

I believe virtual assistants are just in their infancy. With more and more businesses doing work remotely, it's only a matter of time before they start looking into ways to save money on payroll while also having as much or more control of workflow and workload as a traditional employee.

36% of respondents in our report confirmed they are advancing their data-driven analytics strategy to create more person...
01/08/2022

36% of respondents in our report confirmed they are advancing their data-driven analytics strategy to create more personalised content. Data is one of the most powerful and valuable assets any company has and making the most of it is vital to inform an effective marketing strategy. One respondent, Rob Foster, senior consultant at marketing and communications management consultant at The Observatory International, told us, “Having data, analytics and technology experts sit in-house is a smart move…because if you understand your consumer business better, it gives you a better platform to think about what your marketing and communications to consumers should look like.”

Nearly half of the respondents in our State of In-Housing Report said demand for content has increased in the last twelv...
01/08/2022

Nearly half of the respondents in our State of In-Housing Report said demand for content has increased in the last twelve months. Content marketing is the cornerstone of an effective strategy and connects companies directly with their customers. Good content builds credibility for any company. A consistent supply of high quality, well-researched and relevant content shows new customers your experience and credibility. Effective storytelling helps to make your company something others want to engage with, whatever channels or media you choose to use.

This growth is largely driven by advancements in financial technology. Digital investment platforms now circumnavigate h...
31/07/2022

This growth is largely driven by advancements in financial technology. Digital investment platforms now circumnavigate high direct investment minimums by pooling smaller contributions into funds that represent an aggregated ownership interest.

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