09/11/2026
🏡 According to Zillow’s 2026 Paint Color Analysis, stark white walls are no longer the safe bet. Buyers are responding to warmth and depth.
🎨 Colors that sold for more:
Sage green tested as the single most universally appealing color, scoring well in every room. A warm chocolate brown bedroom added over $2,200 to offer price. Charcoal gray and pale blue living rooms also beat plain white by $1,500+.
đźš« The one to skip:
Ochre yellow. Painted broadly through a home, it was linked to a swing of more than $18,000 below expected value — the biggest single-color risk in the whole study.
The lesson isn’t “go bold everywhere” — it’s that the right warm, grounded neutral does more for your sale than a fresh coat of builder-white will.
Thinking about listing and curious about the updates that make sense for your home? I’m happy to walk through it with you. 🏡
Colleen Thorsen, REALTOR®
[email protected]
206-423-3361
www.colleenpnwhomes.com