09/22/2026
Using the Right Tools…Something For Agents to Consider
When I was about eight years old I was working on my bicycle tire. I was stripping the sides of the tire nut with a pair of pliers. My dad came along and said to me ” son there is a ratchet in the tool box.” I replied. ” “what is a ratchet? ” …once he showed me how to use the right tool, I never wasted time with incorrect tool again.
As real estate professionals, our clients look to us to put the right tool in play to get the job done. In my line of work, I frequently get pushed to the back of the tool box by the agent that just doesn’t desire to use a new tool. This can be true even to their own loss.
Most every owner I have ever met through their listing agent “hugged the neck” of the agent for being considerate to bring in another tool. If you were the ownership I expect you would not mind your agent bringing in the auctioneer to visit. Whether you as the owner ultimately used the auctioneer is another decision than never making the introduction, yet should the auctioneer have the right strategy then all parties win. Remember the listing agents contract is not touched by GTA. You keep all your commission and GTA may give you some of our buyer’s premium. You can make more with us than your own listing and have a known date of sale.
I taught a class this week about listing agents that filter the use of other tools out of “agent control” issues. Some agents have to score the touchdown I suppose. As an old pulling guard in football I never scored a touchdown but was glad to celebrate with the team when we won. Let us make a presentation to the ownership of your listing. It’s important that the presentation be made by us as we know the answers to the questions. Even if the ownership came to us later after a listing was expired had you brought us in earlier, then you are always part of our dealings with the ownership.
I have a few agents that as soon as they get the listing they introduce us as a choice so that we either move to auction quickly or we are brought in later when the idea of bringing the market to the property seems easier than to continue to take the property to the market .
Now it’s only the seller that needs to be educated and that happens with a visit.
I have yet to meet the owner or agent that didn’t like a bidding war.
Jack Granger
President
Granger, Thagard & Associates
GTAuctions.com
205-326-0833