08/25/2026
A new era for REMAX is officially here. 🎈❤️💙
Today, our team came together to discuss one of the biggest new chapters in REMAX history: The Real Brokerage and REMAX have officially joined together to form Real REMAX Group.
Leading this new chapter is Tamir Poleg, Co-Founder of Real and CEO of Real REMAX Group. Tamir helped build Real from the ground up into a network of more than 36,000 agents by putting technology, collaboration, and the agent experience at the center of the business.
Now, that innovation is coming together with the power of REMAX — an iconic brand with more than 50 years of history and a presence in over 120 countries and territories. Together, Real REMAX Group represents a global network of more than 180,000 real estate professionals.
One of the things we’re most excited about is the technology ahead. Real has built its own technology ecosystem, including reZEN, Real Wallet, AI agents, and Leo — Real’s AI-powered assistant designed specifically for real estate professionals. Leo is built to help agents work smarter by assisting with the everyday work behind the business, while the larger vision for AI includes areas like lead follow-up, transaction coordination, marketing, compliance, and client communication.
The goal is simple: give agents better tools, more leverage, and more time to focus on what matters most — their clients and growing their businesses.
And through all of this, REMAX stays REMAX. The name, the iconic balloon, and the independent broker/owner model remain. This is about taking everything that has made REMAX one of the most recognized names in real estate and making it even stronger with new technology, resources, opportunities, and innovation.
We’re proud to be part of this next chapter at REMAX Top Nest and excited to see what the future holds for our agents, our clients, and our industry.
50+ years of REMAX legacy. Real’s technology and innovation. One powerful future. 🎈🚀
We’re ready for what’s next.
