Dalton Home Advisors

Dalton Home Advisors Coaching for new and experienced Realtors

You always want to make your clients feel like you are on their team. Using "we" instead of you helps clients feel like ...
04/23/2022

You always want to make your clients feel like you are on their team. Using "we" instead of you helps clients feel like you are in this together with them and understand what they are going through as buyers or sellers. ⁠

Adding video content to your social media platforms is a must to grow your audience and reach. Try some of these easy id...
04/23/2022

Adding video content to your social media platforms is a must to grow your audience and reach. Try some of these easy ideas!⁠

- Neighborhood Tours: Showing a property? Take some video of the neighborhood and it's features or the local community around it. ⁠

- Introduction To You: Let your audience know who you are! This one should be simple and take little to no planning since you're just talking about yourself.⁠

- Client Testimonials - Ask past clients if you can record a quick client testimonial from them to use on your social media platforms.⁠

- Educational Content - The holy grail of your video content should be educational content. Explain a little about inspections or earnest money deposits. Think about your most frequently asked questions from your clients and make content to answer those questions for your audience.⁠

Top Mistakes made by new Realtors!⁠1. Lack of Training - Never stop training! You can always learn better ways to do thi...
04/22/2022

Top Mistakes made by new Realtors!

1. Lack of Training - Never stop training! You can always learn better ways to do things from the people who came before you. Don't reinvent the wheel. There are so many guides and people giving away free information. Follow us for free training too!⁠

2. Lack of Long Term Vision - You should always have short term and long term goals. If you don't, how do you track your progress?⁠

3. Lack of Focus - Focus your day, your week, your month, your year. As a realtor, especially when you first start out, you wear a lot of hats. Managing your time and focus is super important to make sure you are getting everything done and also balancing your work/personal life.⁠

4. Lack of Conversion Tracking - Without tracking conversion, you'll never know what is working for you and what isn't. You also won't be able to properly see where your money is going and where it's working. Track your conversions early to protect your time and your money.⁠

You don't have to be great to start. But you have to start to be great.⁠⁠
04/21/2022

You don't have to be great to start. But you have to start to be great.⁠

Your online presence is so important. And having client testimonials is one of the best ways to boost your credibility.⁠...
04/20/2022

Your online presence is so important. And having client testimonials is one of the best ways to boost your credibility.⁠

Some sites like Zillow ask questions for reviewers to make sure they are actual past clients leaving you reviews, but that isn't stopping you from asking people who can speak about your character to write a review on Google or Facebook.⁠

Make sure you ask these people if it's okay that you make a Canva graphic with their review to share on your Insta as well! Share it to your story and pin it to your highlights so it's front and center when people are looking at your profile.⁠

Story Time. In NC, homes are sold "as-is". There are no inspection contingencies and while most buyers request repairs, ...
04/19/2022

Story Time. In NC, homes are sold "as-is". There are no inspection contingencies and while most buyers request repairs, sellers are required to do nothing. If the buyer walks away, they lose their Due Diligence Fee which in this market, is thousands of dollars. For reference, when I purchased my $340k house in 2019, my DDF was $750. Now homes for that price have offers with DDFs of $5k-$15k. It's insane.⁠

Anyways, when I was first starting out, I had clients that apparently thought the seller had to complete certain repairs. This was my mistake for not setting the "as-is" expectation early or often enough. I ended up paying more than $500 for a repair for my clients to make sure they were happy and from then on I made sure I was very clear about the repair procedure in NC.⁠

I started telling all of my clients that when putting in an offer, they should assume that the sellers are going to do no repairs. This ensured that they were comfortable in the worst case scenario event that the seller didn't make repairs, and if they did, it was just a little extra that they didn't expect. I never had to pay for my clients repairs again, and it only cost me $500 :)⁠

So make sure that you are very clear with expectations for your clients. Whether it's about the home buying or selling process or your individual process or availability. Clear communication with clients is key!⁠


Your online presence is so important! Make sure to set up your Google business page so that when a potential client sear...
04/18/2022

Your online presence is so important! Make sure to set up your Google business page so that when a potential client searches your name, they find you in the best light. If you're online accounts are connected to your business page, you can have a little control over what sites people will see first when they Google you.⁠

How much does it cost to be a Realtor? This is going to vary greatly by state but here are some estimates for you based ...
04/18/2022

How much does it cost to be a Realtor? This is going to vary greatly by state but here are some estimates for you based on some great "Googling" :)⁠

Pre-Licensing Course - This is the course you need to become a real estate agent, salesperson or broker. Each state has different titles. And each class will take a different amount of time. The RE course in MA is one weekend long. The RE course in NC takes weeks and is much more involved. ⁠

RE License and Exam Fees - Your exam fee is a one time payment but every 1-2 years you have to renew your license and pay your state licensing board. I pay more than $200 a year to renew my licenses in MA, NC and SC.⁠

Realtor and MLS Dues - Realtor dues are about $150 a year and your MLS dues will vary based on your MLS system and if you have Supra boxes, etc.⁠

Start Up Marketing Fees - This is business cards, website set up, headshots, etc. These fees can really add up but if you're on a team, you might not have to pay any of these.⁠

Brokerage Fees - This is a big topic and one that I can get into on another post, but brokerages can have monthly fees, percentage splits, desk fees, transaction fees, etc. Some of these are due even if you aren't closing deals. So make sure to do your research!⁠

Remember that depending on what brokerage you go with and if you're on a team or not, your expenses might be way higher. For example, if you need your own CRM and marketing materials, those expenses are going to add up.⁠

Also keep in mind that there is continuing education for every state. I pay about $40 every two years for CE in Massachusetts but end up pay more than $100 every year for CE in North Carolina. ⁠

If you're doing it right, your plan will constantly be changing. Allow the growth to happen!⁠⁠⁠                         ...
04/17/2022

If you're doing it right, your plan will constantly be changing. Allow the growth to happen!⁠


Building your team of vendors is super important when you’re first getting started as a Realtor. Below are the vendors y...
04/16/2022

Building your team of vendors is super important when you’re first getting started as a Realtor. Below are the vendors you need to be the best listing agent you can be!⁠

📷 Photographer - ⁠Having a photographer who can also provide video and aerial photos is ideal.⁠

📐Measurements/Floorplan Company - Some agencies require measurements for listings, and other's don't, but for a small fee you can have floorplans drawn up. This is something I always do.⁠

🛋️Stager (with inventory!) - ⁠Having a stager who can go in and be the "bad guy" and tell your client what to do to get their house ready is a must have. Not all stagers have inventory though so I recommend having at least one stager with inventory.⁠

🧹Cleaner and Power washer - ⁠90% of the homes I have listed needed to be power washed beforehand. Having this person on call is super helpful as well as a cleaning crew for move out or move in cleans. ⁠

🌳Landscaper - ⁠Another great person to have on speed dial, especially for those vacant listings that need the lawn mowed.⁠

🛠️Handyman - Finding a good handyman is difficult but having someone reliable that you can call on for small fixes on a listing is imperative to streamline your process.⁠

Who else do you have on your speed dial for your listings?⁠





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Charlotte, NC

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