The Craig Group - Keller Williams Realty

The Craig Group - Keller Williams Realty Your Greater Chattanooga and surrounding area connections for all of YOUR Real Estate Needs!

The Craig Group is a multi-generational real estate team serving the Greater Chattanooga area. Licensed in Georgia and Tennessee with combined real estate experience of over 70 years, let The Craig Group be your connection for all your real estate needs!

✨ JUST LISTED • Welcome Home to 12196 Jaiden Court! ✨If you have been searching for a beautiful, modern home with an exc...
06/18/2026

✨ JUST LISTED • Welcome Home to 12196 Jaiden Court! ✨

If you have been searching for a beautiful, modern home with an exceptionally private backyard retreat, this is the one. Nestled on a quiet cul-de-sac, this move-in-ready 3BR/2BA home sits on ~0.43 acres and backs up to over 10 acres of private land, giving you a remarkably peaceful backdrop. 🌲👇

Why you will fall in love:

🍳 Chef’s Kitchen: Quartz countertops, tile backsplash, and upgraded KitchenAid appliances (gas cooktop + wall oven).

🛋️ Living Space: Bright, open-concept floor plan with soaring vaulted ceilings, a cozy fireplace, and elegant wainscoting in the foyer.

🛏️ Split-Bedroom Layout: Excellent functional design. The generous primary suite features a relaxing en-suite with a free-standing tub.

🌳 The Backyard: Fully fenced and backing up to massive acreage, ideal for weekend BBQs or morning coffee in a quiet setting.

📞 Ready to see it in person? Call The Craig Group today at ‪(423) 718-7653‬ to schedule your private tour!

A few years ago, sellers could say "no" to just about everything a buyer asked for.❌ No repairs.❌ No concessions.❌ No ne...
06/17/2026

A few years ago, sellers could say "no" to just about everything a buyer asked for.

❌ No repairs.
❌ No concessions.
❌ No negotiation.

Today? The market looks a little different.

According to recent data from Zillow, 67% of sellers are now paying some or all of their buyer's closing costs.

That doesn't mean every seller should do it. But it does mean the most successful sellers today understand something critical: the market has shifted, and negotiation is back on the table.

Sometimes helping with closing costs makes sense (like buying down a rate to help a buyer qualify) while other times offering a different concession or handling a key repair is the smarter strategic move. In today's landscape, a successful sale simply requires some healthy give and take.

The key to protecting your equity is knowing exactly what buyers are asking for in our specific neighborhoods, and deciding which compromises are actually worth making.

Wondering what buyers are successfully negotiating in our local market right now?

👇 Drop a comment below or send us a direct message. Let’s talk strategy!

06/16/2026

🔥 The price just got better on 146 Flagstone Drive.

You get 3 bedrooms, 2 baths, PLUS two flexible spaces that are ideal for a home office or den. It features a cozy gas log fireplace, an updated kitchen, and a climate-controlled sunroom looking out at private green space.

Call us today to schedule your private showing before this one is gone! 📞✨

Boxes are packed, the truck is booked, but did you remember the lights? 📦✨Before you officially unlock the door to your ...
06/15/2026

Boxes are packed, the truck is booked, but did you remember the lights? 📦✨

Before you officially unlock the door to your new home, there is one crucial step you cannot skip. Setting up your utilities early is the secret to a stress-free move. Trust us, no one wants to spend their first night unpacking in the dark!

Here is your quick-start checklist to ensure a seamless transition:

Power and Gas: Connect with your electric and gas providers at least a week before closing to schedule your service start date.

Water and Sewer: Reach out to the water and waste utilities to get the taps turned on and ensure your trash bin delivery is scheduled.

Internet and Wifi: Get on the schedule with your preferred internet service provider early so you are online and connected from day one.

Taking care of these details now means you can focus on what actually matters on moving day: celebrating your new beginning.

Let's Find Your Next Home!
Setting up utilities is the very final step, but finding the right property is where the real journey begins. Whether you are looking to buy your first home, upgrade to more space, or invest in the local market, our team handles the entire process from search to closing so you can focus on the excitement of moving in.

Drop a comment below or give us a call directly at 423-718-7653 to partner with us on your homebuying journey today.

If you’re thinking about moving, you’ve probably said this to yourself at least once lately. It's a natural instinct! Bu...
06/12/2026

If you’re thinking about moving, you’ve probably said this to yourself at least once lately. It's a natural instinct! But before you hit the pause button, it’s important to look at what you might be giving up by waiting.

Moving this Summer comes with some massive, data-backed advantages that the cooler months just can't match. 🏡👇

🔍 For Buyers:
If you've been feeling frustrated by a lack of choices, Summer is your sweet spot. Historically, there are over 30% more fresh listings on the market during the Summer compared to the rest of the year. More inventory means a better chance of finding a home that actually ticks all your boxes.

💰 For Sellers:
Timing is everything. Data shows that, on average, homes sell for 4% more in a typical Summer month compared to the Fall or Winter, when buyer demand traditionally cools off.

The Bottom Line: We aren't here to rush you into anything. At The Craig Group our goal is to make sure you have the full picture so you can make the smartest move for your life and budget.

Is waiting really your best strategy, or is Summer your window of opportunity? Let's find out.

💬 DM us to talk through your options. No pressure, no hassle—just honest perspective backed by years of experience.

While mortgage rates make the headlines, let's break down the two main strategies buyers are successfully using right no...
06/10/2026

While mortgage rates make the headlines, let's break down the two main strategies buyers are successfully using right now:

🏡 Strategy 1: Buy Now, Refinance Later

✅ The Perks: Less competition gives you more negotiating power with sellers. You lock in today's home price.

⚠️ Keep in Mind: You must be comfortable with today's monthly payment, and refinancing later does come with closing costs.

📉 Strategy 2: Wait for Rates to Drop

✅ The Perks: Starting with a lower monthly payment right out of the gate.

⚠️ Keep in Mind: When rates drop, a wave of buyers enters the market. This often drives home prices up and sparks intense bidding wars, which can wipe out your savings.

The Bottom Line: Trying to precisely time the market is incredibly difficult. The "right" move depends entirely on your personal budget and goals!

What's your strategy? Drop a comment below with your thoughts, or leave a like if you found this breakdown helpful! 👍

If you want to map out the actual math for your unique financial situation, give us a call today to schedule a no-pressure consultation. 📞

06/09/2026

Nothing beats knowing we delivered for the people we serve. A huge thank you to our clients for this wonderful review!

Our goal at The Craig Group is always to provide a smooth, supportive experience from start to finish. Hearing that our team hit the mark means a lot to us.

We truly appreciate your trust, your kind words, and your willingness to recommend us to others. Building these relationships is exactly why we do what we do.

Are you planning your next move or just curious about the current market? We’d love to help guide you through a smooth experience of your own. Send us a DM or drop a comment below to connect! 📲

🏡 JUST CLOSED 🏡There is nothing quite like the feeling of handing over the keys on closing day! We are absolutely thrill...
06/06/2026

🏡 JUST CLOSED 🏡
There is nothing quite like the feeling of handing over the keys on closing day! We are absolutely thrilled for our clients on the successful closing of their new home.

Finding the right property takes patience, clear communication, and decisive action—and working with clients who bring that level of trust and collaboration makes the entire journey a success. We are incredibly grateful they chose The Craig Group to guide them through every step of the process.

Thank you for partnering with us and letting us help you open the door to this next chapter!

Thinking of Buying or Selling This Season? Having a proactive, experienced team in your corner makes all the difference. Whether you are looking to find the right neighborhood, upgrade, or expand your investment portfolio, we are here to make the process seamless.

💬 DM us today or call us to start your home search! Let’s find your next move together.

We love seeing our local community thrive, and there is no better way to kick off summertime than at one of our favorite...
06/05/2026

We love seeing our local community thrive, and there is no better way to kick off summertime than at one of our favorite local spots! The Walnut Street Bridge Festival is returning for its 4th year strong at Coolidge Park this weekend, and you won’t want to miss it.

Even while the bridge is undergoing construction, the fun doesn’t stop! This is an incredible, family-friendly event to connect with neighbors, support local business owners, and enjoy a high-energy celebration.

Here is what’s waiting for you this weekend:
🔹 Free Entry to the Public! 🎟️
🔹 Delicious Food Vendors 🍔🥤
🔹 Unique Merchandise & Local Businesses🛍️
🔹 Live Entertainment & Music all day long 🎶
🔹 An Epic KidZone featuring bounce houses, trampoline rides, face painting, horse rides, and so much more! 🎪🐎

See you out there this weekend! 👋☀️

Address

7158 Lee Highway
Chattanooga, TN
37421

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