02/23/2026
📉 Market Monday | The market didn’t “slow down.” It got more selective.
New data from the National Association of REALTORS® shows existing-home sales fell in January 2026 — and it’s tempting to call that “buyers disappearing.”
But here’s what I’m watching underneath the headline:
✅ Motivated buyers still buy — they’re just less willing to overpay or waive everything.
✅ Sellers don’t get rewarded for hope — they get rewarded for pricing + presentation + terms.
✅ The gap is widening between “market-ready” listings and listings that feel like 2021.
This is the kind of market where strategy beats vibes:
Price it like the market is today (not last year)
Make condition and showing experience frictionless
Pay attention to days-on-market signals early, not late
Source (NAR): Existing-Home Sales
🔗 https://www.nar.realtor/research-and-statistics/housing-statistics/existing-home-sales
Informational purposes only. Not financial, legal, or mortgage advice. Real estate markets are local—consult appropriate licensed professionals regarding your specific situation.
The Existing-Home Sales data measures sales and prices of existing single-family homes for the nation overall, and gives breakdowns for the West, Midwest, South, and Northeast regions of the country. These figures include condos and co-ops, in addition to single-family homes.