Team Taruc - Keller Williams Premiere Properties

Team Taruc - Keller Williams Premiere Properties We are part of Keller Williams Premiere Properties/Glen Ellyn to serve buyers, sellers, and clients needing to lease a property.

Sometimes, home isn’t a place—it’s a familiar flavor. 🇵🇭❤️Dining at Julie Ryan Philippine Cuisine in Troy, Michigan, bro...
07/11/2026

Sometimes, home isn’t a place—it’s a familiar flavor. 🇵🇭❤️

Dining at Julie Ryan Philippine Cuisine in Troy, Michigan, brought back wonderful memories of my mom’s home-cooked meals. The comforting aromas, traditional flavors, and unmistakable taste of lutong-bahay made every bite feel like being back at our family table.

Filipino food has a special way of connecting us to our roots, our childhood, and the people who first showed us that food is one of the purest expressions of love.

Masarap, comforting, and truly a taste of home. Kain tayo! 🍽️🇵🇭

FilipinoCuisine FilipinoAmerican PinoyPride KainTayo TroyMichigan MetroDetroitEats MichiganEats DetroitFoodies SupportFilipinoBusinesses FoodThatFeelsLikeHome

07/08/2026

Get coaching as you play with a dedicated coach at SURE SHOT PICKLEBALL • Naperville, IL

For those who constantly feel “oppressed” in this great country of ours, I will encourage you to spend one minute outsid...
07/05/2026

For those who constantly feel “oppressed” in this great country of ours, I will encourage you to spend one minute outside of the USA. Go visit a third world country and tell me the world is stacked against you.

Grateful to live in the United States.

No country is perfect, and we should always work to improve where we fall short. But when I look at common quantitative measures of living standards, I’m reminded how blessed we are.

A few examples:

• GDP per capita, adjusted for purchasing power: among the highest in the world
• Household disposable income: about $51,000 per person, well above the OECD average
• Average household net wealth: about $684,000, also well above the OECD average
• Educational attainment: about 92% of adults have completed high school or equivalent
• Housing space: about 2.4 rooms per person, more than the OECD average

Statistics never tell the whole story, but they do give perspective.

America has challenges. But it also offers opportunity, freedom, education, homeownership, entrepreneurship, generosity, and the ability to keep building a better life.

Today, I’m thankful — not because everything is perfect, but because there is still so much worth appreciating and protecting. Happy birthday America.🇺🇸

06/28/2026

Thanks to all who came to our event! Mabuhay kapwa in !

06/06/2026

Even in our late 2025 conversation, Todd Gosden, VP for Keller Home Loans, and I talked about something that is still very real in 2026:

Young families are struggling.

Many are early in their careers, trying to build income, manage expenses, pay down debt, save for a down payment, and still believe that homeownership is possible.

For some, the thought is:

“I may never be able to own a home.”

That is a heavy statement.

But this is where possibility thinking matters.

As real estate advisors, lender partners, and agents of change, our role is not to sugarcoat the market. Affordability is real. Rates matter. Inventory matters. Income matters. Debt matters. Credit matters.

But our role is also not to let people lose hope.

Sometimes the path to homeownership is not immediate.
Sometimes it requires planning.
Sometimes it starts with credit improvement, budget clarity, down payment strategy, loan education, or simply understanding what is possible today versus what may be possible in 12 to 24 months.

Young buyers need education, not discouragement.

They need advisors who will tell them the truth, but also help them see a path forward.

Hope is not hype.

Hope is a plan.

When buyers understand their numbers, build the right team, and take small disciplined steps, the future can begin to look different.

The dream of homeownership may be delayed for some, but it does not have to be dismissed.

Our mission is to educate, guide, and help the next generation believe that their future is still worth building.

One conversation at a time.

06/06/2026

Looking back to late Q3 going into Q4 of 2025, this conversation with Todd Gosden, VP for Keller Home Loans, still holds true in many ways.

Market dynamics change, but some fundamentals remain.

In Chicagoland, buyers and sellers cannot rely only on national headlines. Interest rates, inventory, affordability, buyer demand, days on market, pricing strategy, and negotiation leverage all matter — but they do not show up the same way in every town, subdivision, or neighborhood.

Real estate is local.

And in many cases, it is even more specific than local.

It is micro-market driven.

What is happening in Naperville may not be the same as Wheaton.
What is happening in Plainfield may not be the same as Joliet.
What is happening in one neighborhood may not be the same as the subdivision across the road.

That is why education matters.

Buyers need to understand payment comfort, lending strategy, inventory, competition, and timing.

Sellers need to understand pricing, condition, presentation, comparable sales, buyer behavior, and market absorption.

And both sides deserve guidance from a real estate advisor who is data-driven, consultative, and committed to education — not guesswork.

My mission is simple:

Help clients understand the market before they make a decision in the market.

Because good advice is not just about opening doors or putting a sign in the yard.

It is about interpreting the data, explaining the risks, clarifying the options, and helping people make confident decisions.

That is where a true real estate advisor brings value.

06/06/2026

Housing decisions are rarely just about the house.

They are about lifestyle.

Where do I want to live?
Where do I want to work?
Where do I want to play?
Where do I want to retire?
Where do I want my next chapter to happen?

For some, that means downsizing.
For others, it means relocating.
For many, it means rethinking what “home” should feel like.

Technology has changed the conversation. Remote work, hybrid work, online business, video meetings, and digital tools have given people more flexibility than ever before.

COVID accelerated that shift.

Many people and workers migrated south, including to Florida, where demand increased sharply during the pandemic and home prices ran up quickly.

Now, in many parts of Florida, we are seeing a more seasonal and more balanced market. Prices have moderated from the pandemic peak, and some sellers are having to give back part of those rapid gains when they decide to sell today.

That does not mean Florida has lost its appeal.

It means the market is adjusting.

In some ways, Florida has been “on sale” compared to the feverish pricing environment after 2020 and 2021. But opportunities do not always stay open forever.

Lifestyle still drives movement.

Sunshine matters.
Lower-maintenance living matters.
Retirement planning matters.
Work flexibility matters.
Proximity to family, healthcare, beaches, airports, pickleball, and community all matter.

The decision is not always just financial.

Sometimes, the real question is:

“What kind of life are we trying to build next?”

That is where real estate becomes more than a transaction.

It becomes a life strategy.

06/06/2026

In another video conversation with Todd Gosden, VP for Keller Home Loans, we talked about a question that affects every home buyer:
How does the Federal Government truly impact real estate?
At the macro level, federal policy can influence inflation, employment, consumer confidence, lending conditions, bond markets, and the broader direction of mortgage rates.
Those forces may feel distant — until they show up in a buyer’s monthly payment.
At the micro level, the impact becomes very real.
A change in rates can affect affordability.
A change in lending conditions can affect qualification.
A change in consumer confidence can affect how aggressively buyers move.
A change in inventory can affect negotiation leverage.
That is why buyers should stay in conversation with both their lender partner and buyer agent.
The lender helps interpret the numbers.
The buyer agent helps interpret the local market.
Because national headlines do not always tell the full story of what is happening in Naperville, the Chicago suburbs, Southwest Florida, or the specific neighborhood where a buyer wants to live.
Real estate is both macro and micro.
The Federal Government may influence the environment, but the buyer still has to make a personal decision based on timing, payment comfort, lifestyle, inventory, and long-term goals.
Good advice connects both worlds.

06/06/2026

In this continuing conversation with Todd Gosden, VP for Keller Home Loans, we discussed something many buyers wrestle with:

Should I wait and try to time the market?

It is a fair question.

Buyers watch interest rates.
They watch home prices.
They watch inventory.
They watch the Federal Reserve.
They watch headlines.

But trying to perfectly time the housing market can become a trap.

Why?

Because when rates improve, more buyers may jump back in. That can increase competition. When prices soften, the best homes may still move quickly. When buyers wait too long, their own life situation, income, credit, savings, or available inventory may change.

The “perfect market” rarely announces itself.

A better strategy is to understand your numbers, stay in close contact with your lender, work with a buyer agent who knows the local micro-market, and make a move when the home, payment, timing, and long-term plan make sense.

Real estate is not just about the rate.

It is about affordability, lifestyle, location, inventory, negotiation leverage, and confidence.

The goal is not to guess the market.

The goal is to be prepared enough to act when the right opportunity fits your life.

Buyers should be informed — not frozen.

Strategic — not fearful.

Ready — not rushed.

Address

45 S Park Boulevard #300
Glen Ellyn, IL
60137

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+17733727564

Website

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