Ally Edwards, Realtor

Ally Edwards, Realtor I have been an active member of my community for 20 years and I am so excited to be turning that community focus toward real estate.

Whether you are buying or selling a home I'll be with you every step of the way. Hailing from Long Island, New York, Ally has dedicated herself to the real estate industry. She spent the very beginning of her career as a real estate investor, which has served her tremendously with clients. Her passion for client service is truly inspiring as Ally has made it her mission to provide an amazing exper

ience for her clients buying or selling their home that they have the confidence and comfort required to refer her to their friends and family members who are also looking to make a move. Ally is also a certified probate specialist which has helped her to truly understand the complexity of real estate probate here in the state of California. When interviewed about her philosophy on client service and helping families get their home sold, she said, “ I believe that the process of moving can be one of the biggest transitions we’ll make in our lives and it’s something I don’ take lightly. I am 100% committed on getting the most money for my client's home, all the while ensuring they have a world-class experience throughout the entire process.”

Ally continues to build her business and is focused on helping homeowners maximize the equity when selling their home. "My mission is to help buyers and sellers transcend their limiting beliefs when owning real property." With her emphasis on marketing, leadership, and commitment to client service, Ally’s goal is to provide the very best options to consumers who are thinking of selling their homes. She focuses on three things: selling the home for the highest price, ensuring clients walk away with the most money in their pocket, and providing an experience that is superior to anything else available in the marketplace. DRE #02117216

Berkshire Hathaway HomeServices California Properties
Lic #: 01317331

https://linktr.ee/allysonedwardsre

Everyone's been watching mortgage rates. But there's another trend buyers shouldn't overlook...Every fall, the housing m...
09/04/2026

Everyone's been watching mortgage rates. But there's another trend buyers shouldn't overlook...

Every fall, the housing market tends to shift.

More homes hit the market. Asking prices often soften. And sellers are usually more willing to negotiate.

Those seasonal changes happen almost every year – and they can make buying a little easier.

Let's talk about whether those same trends are showing up in our local market – and what it means for you.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Think New Homes Cost More? Not Right Now.New homes may actually cost less than an existing home right now. And that’s op...
09/03/2026

Think New Homes Cost More? Not Right Now.

New homes may actually cost less than an existing home right now. And that’s opening up a window for you to get brand-new for less.

If you want a list of new home communities near you that are currently offering incentives or doing price cuts, let’s connect. That way you have someone in your corner helping you get the best deal possible.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Most people think a newly built home costs more than an existing one. But right now, that’s actually backwards.

You probably think as a general rule of thumb, brand new homes costs more than existing homes. But right now, that's bac...
09/03/2026

You probably think as a general rule of thumb, brand new homes costs more than existing homes. But right now, that's backwards. This shows just how much.

A newly built home costs about $40k less than an existing one right now. That's because builders are cutting prices and piling on incentives to keep their inventory moving.

And that opens up a window for you to get brand new everything for less than you may expect.

DM me if you want a list of nearby new home communities offering deals like this right now to see if a new build may be in your budget after all.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

09/01/2026

Sellers Outnumber Buyers Right Now

Buying soon? You’ve got more pull than you might expect. Right now, there are more sellers than buyers on the market. And that means sellers know they’ll have to give a little to get their house sold. Exactly how much negotiating power you have depends on where you’re looking. So, let’s chat about how much power you have here, then turn it into a set of keys. 

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Think every home on the market is out of reach? Not necessarily.More than 40% of sellers are dropping their asking price...
09/01/2026

Think every home on the market is out of reach? Not necessarily.

More than 40% of sellers are dropping their asking price right now. And the median list price this July was the lowest for any July in 5 years.

That means sellers aren’t banking on bidding wars or expecting buyers to pay whatever they ask. They’re more willing to meet you where you’re at.

And that could work in your favor. Want to find out how much wiggle room you have on price in our market? DM me.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Thinking about selling, but worried your deal could fall apart before closing? Here's some perspective.Most home sales s...
08/31/2026

Thinking about selling, but worried your deal could fall apart before closing? Here's some perspective.

Most home sales still make it to the finish. And when one doesn't, the top reason is almost always inspection or repair issues. They play a part in more than 70% of deals that fall through.

But, luckily for you, inspection/repair issues are what you have the most power to prevent ahead of time. A pre-listing inspection lets you find and handle problems before a buyer's inspector ever does.

Ready to list? Let's talk about whether getting a pre-listing inspection makes sense for your house in our market.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Sellers Are Cutting Prices To Meet Buyers Where They're AtRight now, sellers are flexible on the price in ways they were...
08/28/2026

Sellers Are Cutting Prices To Meet Buyers Where They're At

Right now, sellers are flexible on the price in ways they weren't before. Let’s take advantage of that flexibility.

You may be surprised by what's available – and how willing today's sellers are to work with buyers.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

You're scrolling through listings on your phone and everything looks good until you see the price (or the estimated monthly payment). Then you close the app.

Quick question: what's the one word you'd use to describe this year so far?For a lot of people, it's stressful. And when...
08/27/2026

Quick question: what's the one word you'd use to describe this year so far?

For a lot of people, it's stressful. And when everything feels shaky, it’s easy to second-guess the move you were ready to make. But the truth is, the housing market is one thing that’s been remarkably stable.

Home prices have been relatively steady for about 4 years now. The number of homes for sale is right about where it was last year (up 2%). And mortgage rates have held in the same general 6-7% range since late 2022.

A steady market comes with a perk. You can actually plan. What works for your budget today probably won’t look all that different in a few months.

You don’t have to wait for things to calm down. The housing market’s already pretty steady. Send me a DM or drop a comment below, and let's compare the market you walked away from to the one that's here now.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Worried About a Housing Crash? The Numbers Tell a Calmer Story.The rest of the world may feel unpredictable right now, b...
08/27/2026

Worried About a Housing Crash? The Numbers Tell a Calmer Story.

The rest of the world may feel unpredictable right now, but the housing market doesn't have to. Prices, inventory, and rates have all found solid ground.

If stability is what you've been waiting for, it's already here. Let’s connect if you want to talk through what that means for your move.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

A recent survey from Talker Research asked Americans to pick one word to describe how 2026 has felt so far. The winner? Stressful. And honestly, there’s been a lot going on.

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Keller Williams Santa Barbara 1511 Chapala Street SB 93101
Goleta, CA
93105

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