Ally Edwards, Realtor

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Ally Edwards, Realtor I have been an active member of my community for 20 years and I am so excited to be turning that community focus toward real estate.

Whether you are buying or selling a home I'll be with you every step of the way. Hailing from Long Island, New York, Ally has dedicated herself to the real estate industry. She spent the very beginning of her career as a real estate investor, which has served her tremendously with clients. Her passion for client service is truly inspiring as Ally has made it her mission to provide an amazing experience for her clients buying or selling their home that they have the confidence and comfort required to refer her to their friends and family members who are also looking to make a move. Ally is also a certified probate specialist which has helped her to truly understand the complexity of real estate probate here in the state of California. When interviewed about her philosophy on client service and helping families get their home sold, she said, “ I believe that the process of moving can be one of the biggest transitions we’ll make in our lives and it’s something I don’ take lightly. I am 100% committed on getting the most money for my client's home, all the while ensuring they have a world-class experience throughout the entire process.”

Ally continues to build her business and is focused on helping homeowners maximize the equity when selling their home. "My mission is to help buyers and sellers transcend their limiting beliefs when owning real property." With her emphasis on marketing, leadership, and commitment to client service, Ally’s goal is to provide the very best options to consumers who are thinking of selling their homes. She focuses on three things: selling the home for the highest price, ensuring clients walk away with the most money in their pocket, and providing an experience that is superior to anything else available in the marketplace. DRE #02117216

Berkshire Hathaway HomeServices California Properties
Lic #: 01317331

https://linktr.ee/allysonedwardsre

Buyers, this is big.The housing market is giving you a level of negotiating power we haven't seen since the years follow...
10/20/2026

Buyers, this is big.

The housing market is giving you a level of negotiating power we haven't seen since the years following the housing crash.

According to Redfin, there are now 63% more sellers than buyers nationwide, and 41 of the 50 largest metros favor buyers. That means, in most places, you have more say in what you're willing to pay, what you're willing to accept, and what you want to negotiate.

And sellers have more reason to listen.

Of course this varies market to market, but this shift is creating opportunities for buyers who are ready to jump in – even with today’s higher rates.

DM me, and let's make sure you know how to take advantage of it.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Are you 1 in 4 million? If you don't own a home yet, rent is probably the biggest monthly expense you have. And if you'r...
10/20/2026

Are you 1 in 4 million?

If you don't own a home yet, rent is probably the biggest monthly expense you have. And if you're not getting credit for paying it - now you can.

There’s a change rolling out now that lets renters opt in to counting their on-time rental payments toward their credit history. And that could help as many as 4 million more people qualify for a mortgage.

Maybe you’re one of them.

Even if you're not ready to buy a home today, there's no downside to taking simple steps to build your credit profile for the future.

It's time to take credit for bills you already pay. Ask me how.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

The Biggest Credit Hurdle for Renters Who Want To BuyThe credit landscape is changing, but action is required on your pa...
10/19/2026

The Biggest Credit Hurdle for Renters Who Want To Buy

The credit landscape is changing, but action is required on your part. You have to take credit for what you do. And the sooner you get started, the better.

Ready to see where you stand? A quick conversation with a loan officer costs you nothing and could show you you're closer to owning a home than you think.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

What's the biggest payment you make every month? If you’re a renter, it's probably your rent.

Hoping mortgage rates will come down soon? The latest inflation report just made that outlook a little more complicated....
10/16/2026

Hoping mortgage rates will come down soon? The latest inflation report just made that outlook a little more complicated.

Inflation climbed to 3.7% in September, higher than economists expected. And while rising gas prices were a big driver, costs increased across several other categories too.

Why does that matter for housing? Because stubborn inflation makes it harder for the Fed to justify lowering their Federal Funds Rate. It could even increase the chances of another hike.

Now, the Fed doesn't directly control mortgage rates. But inflation and Fed expectations influence them, which means there's no guarantee mortgage rates will move lower anytime soon.

If you're planning to buy or sell, don't let a hoped-for rate drop be the only thing driving your timeline.

Let's look at what today's market means for your move and build a plan around the numbers you can actually work with.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Homes Are Still Selling – Even in a Slower MarketDon't let a headline about slowing home sales convince you no one is bu...
10/15/2026

Homes Are Still Selling – Even in a Slower Market

Don't let a headline about slowing home sales convince you no one is buying. Homes are still selling every minute of every day.

If you need or want to move, let's talk about what it'll take to make sure yours is one of them.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

If you’ve seen headlines saying home sales are slowing down, you may be wondering: is this really a good time to sell?

Why Most People Are Still Glad They Bought a HomeDon’t let today’s uncertainty make you lose sight of what homeownership...
10/15/2026

Why Most People Are Still Glad They Bought a Home

Don’t let today’s uncertainty make you lose sight of what homeownership can do over time. Most homeowners say they’d make the same choice again. And decades of home-price growth help explain why.
If you’re wondering whether buying makes sense for you right now, let’s look at the numbers together – and what owning a home could mean for you in the years ahead.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

With everything going on, it’s understandable if you’re wondering if you’d regret buying right now.

Worried you might regret buying a home right now? Even though rates are still higher than buyers would like, everyday co...
10/13/2026

Worried you might regret buying a home right now?

Even though rates are still higher than buyers would like, everyday costs are up, and the economy feels uncertain, a recent NerdWallet survey found most buyers who’ve already made the leap say they’re glad they did. Only 3% actually regret it.

That’s a good reminder that homeownership isn’t really about whether you bought at the “perfect” time, rate, or price. It’s about what owning a home can do for you over time.

As home values rise and you pay down your mortgage, you build something called equity. And that equity can eventually give you more flexibility, more financial options, and more freedom when it’s time for your next move.

So, if buying is something you still want, don’t let today’s uncertainty automatically talk you out of it.

Let’s look at what’s possible and whether there’s a path that makes sense for you.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

10/13/2026

Do You Know How Much Equity You Have?

The low mortgage rate you locked in a few years ago might make moving feel off the table. But your equity could put it back on.Homeowners with a mortgage have an average of $310K in equity right now. That could go toward a bigger down payment, so you borrow less at today's rates. Or, you may be able to buy your next place in cash – without needing a mortgage at all. So, don’t write off a move just yet. Let's find out how much equity you have and what it could do for you.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Myth vs. Reality: Does the Fed Control Mortgage Rates?The Fed doesn’t set mortgage rates, but its hikes can keep them hi...
10/12/2026

Myth vs. Reality: Does the Fed Control Mortgage Rates?

The Fed doesn’t set mortgage rates, but its hikes can keep them higher for a while. The goal is to bring inflation, and eventually rates, down over time. With more hikes likely this year, waiting may not pay off. So, let's map out a plan that works at today's rates.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

You've probably heard the Federal Reserve (the Fed) is raising rates again. And if you're planning to buy or sell a house, you may be wondering what that means for you.

There's been some talk about whether mortgage rates could climb to 9%. Here's some perspective.Getting there would take ...
10/09/2026

There's been some talk about whether mortgage rates could climb to 9%. Here's some perspective.

Getting there would take a rare mix of things, all lasting a full year: a booming economy with no slowdown in jobs, the Fed raising rates more than expected, and the conflict in Iran continuing to keep oil prices high.

That's an unlikely combination. So, don’t let it make you worry.

Have questions about mortgage rates? Drop them in the comments. That's what a trusted agent is for – keeping you informed so a headline never makes your decisions for you.

Want to learn more? Call/text me today: 805-331-4277. www.allysonedwardsre.com

Address

Keller Williams Santa Barbara 1511 Chapala Street SB 93101
Goleta, CA
93105

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