09/14/2026
🏡 Baldwin County Market Update | July + August 2026
We’ve got a little catching up to do! 📊 Instead of looking at just one month, let’s take a look at July AND August and see what’s been happening across Baldwin County.
And these numbers are a great reminder of something I tell my clients all the time: real estate is local, and the market can change from month to month.
🏠 Traditional Market
In July, the average sales price was $398,711, down 19.47% compared to July 2025. There were 619 closed sales, with homes averaging 63 days on market.
Then came August:
➡️ Average sales price: $411,213 — UP 6.02% year-over-year
➡️ Average days on market: 73 days
➡️ Closed sales: 535
So while fewer homes closed in August than July, the average sales price moved back above $400K.
🌴 Resort/Island Market
The coastal market tells a different story.
In July, the average sales price reached $836,017, up 9.43% compared to July 2025, with 175 closed sales and an average of 122 days on market.
In August:
➡️ Average sales price: $776,553 — DOWN 6.37% year-over-year
➡️ Average days on market: 107 days
➡️ Closed sales: 156
🔑 What does all of this mean?
For sellers: Buyers are still purchasing, but pricing your home correctly from the beginning matters. The market is giving us signals that simply putting a home on the market and expecting it to sell immediately isn’t the strategy.
For buyers: More time on market can create opportunity. Depending on the property, there may be room to negotiate — and with some new-construction communities offering substantial incentives, it’s worth comparing your options.
For investors: July and August are a perfect example of why we don’t judge an investment solely by the overall coastal market. Complex, unit, purchase price, HOA expenses, insurance, rental history and management can all affect whether the numbers actually make sense.
📊 Bottom line: Don’t make a real estate decision based on a headline. Let’s look at the numbers that apply to YOUR property, price range and goals.
Thinking about buying, selling, building, or investing in Baldwin County? Let’s talk about your options.
📲 251-979-8832
🌐 soldbywinford.com
Winford McGaster, REALTOR®
EXIT Realty Gulf Shores