10/20/2026
New home sales rebound as builders chase buyers' budgets
August brought a notable uptick in US new home sales, with builders adjusting prices and offering incentives to better align with buyers’ budgets. Sales reached their fastest pace in eight months, though they remain 2% below last year’s numbers. The median new home price settled at $393,700. Even with this momentum, inventory remains high and builder confidence is low—largely a result of rising financing costs. After 34 years helping clients navigate the Dallas, Collin, Rockwall, Hunt, Grayson, and Denton County markets, I’ve seen the power of smart price strategy in all kinds of market cycles. Whether you’re focused on residential, farm and ranch, foreclosures, or investment properties, understanding these shifts is key to making informed decisions.