Dianne Willoughby - Hawaii Realtor

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Dianne Willoughby - Hawaii Realtor

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Dianne Willoughby | RB-15951
REALTOR� CCIM GRI e-PRO SRES
Coldwell Banker Realty | RB-16781
Diamond Head-Kahala Office Do you have property you'd like to sell?

While working in Beijing, China for more than 15 years, Dianne honed her marketing skills, translating the results of her analyses into powerful real estate brands, creative marketing programs and effective sales initiatives directed toward international luxury home buyers. Dianne knows how to speak directly with these investors and how to craft marketing messages that stand out from the crowd. When it comes to luxury and special-use properties in Hawaii, few can match Dianne's experience. She is well known for her knowledge, consistency, loyalty and professionalism. What makes your property special? Talk with Dianne today to find out how a targeted marketing program can work for you. Investing in Hawaii real estate?You can rely on Dianne to help you realize your goals. Long recognized as a real estate quant, Dianne began her real estate career as economist for the Honolulu Board of Realtors, tracking and reporting on market-wide real estate trends. She later served as chief economist for Acquisition Research Corporation, delivering investment advisory and market analysis services to clients in Hawaii, California, China, Korea and Japan. Dianne has represented investors from Asia who have purchased homes, hotels, office buildings, shopping centers, golf courses and many other types of property in Hawaii. If you are thinking about investing in Hawaii, Dianne can provide the real data you need for a comprehensive property search.

10/05/2026

World Habitat Day: What About the Homes We Already Have?

World Habitat Day gives us an opportunity to think about something we talk about constantly in Honolulu: housing.
We certainly need more homes, but I think there’s another important question. How can we make better use of the homes and buildings we already have? Honolulu has older apartment buildings, longtime family homes, underused commercial properties and neighborhoods that are changing as the people who live there change.
Renovation, adaptive reuse, multigenerational living and thoughtful redevelopment can all be part of the conversation. Sometimes creating a better housing future begins by taking another look at what is already here.
This is Dianne Willoughby with Coldwell Banker Realty. Aloha.

10/04/2026

Six Days. Multiple Offers. $152,000 Over Asking.

This week’s Sale of the Week takes us to Pacific Palisades.
2292 Akeukeu Street is a single-level home built in 1967, with 3 bedrooms, 2½ baths and 1,769 square feet of living area. It was listed at $998,000 and received multiple offers. Just 6 days after coming on the market, it was under contract and ultimately sold for $1,150,000 — $152,000 above asking.
What caught my attention wasn't just the amount over asking.
Pacific Palisades is an established neighborhood that continues to appeal to buyers, and this sale is a good example of what can happen when a well-priced property comes on the market in a location people want.
Not every home will generate this kind of response, and one sale doesn't tell us what every property in the neighborhood is worth. But multiple offers and six days on market tell us that buyers were paying attention.
For homeowners thinking about selling, that's an important distinction. The market doesn't respond to every property the same way. Price, condition, location and timing all matter. If you’re wondering how those factors come together for your property, let's talk.
This is Dianne Willoughby with Coldwell Banker Realty. Aloha.
Listing courtesy of Locations LLC.

09/27/2026

11 Days in a Market With Choices

This week’s Sale of the Week caught my attention for what it may tell us about buyer behavior at the upper end of the Kailua market.
At the time I reviewed the market, there were 11 active listings in Beachside. Buyers looking in this neighborhood had choices.
Yet 71 Namala Place spent just 11 days on the market and ultimately sold for $3,960,000—$30,000 above its $3,930,000 asking price.
What made this one stand out?
It offered a combination that can be difficult to duplicate: single-level living, a 10,140-square-foot lot, nearly 2,600 square feet of interior space, a substantial 2013 remodel, inviting indoor-outdoor living and private beach access nearby.

One sale doesn’t define a market. But it does give us something worth watching: even when buyers have alternatives, the right combination of property, presentation, location and price can get their attention quickly.
That’s why this sale caught my eye.
This is Dianne Willoughby with Coldwell Banker Realty. Aloha.
Listing courtesy of Carvill Sotheby’s International Realty.

09/20/2026

This week's Sale of the Week caught my attention because it brings together three things many buyers look for: a full renovation, single-level living and a great East Honolulu location.
7211 Aipo Place was originally built in 1969, but this isn't a 1969 house on the inside. The property was completely renovated in 2026, including a new sewer line, plumbing, electrical system, roof and appliances, along with new kitchens and bathrooms. The home also features vaulted ceilings, an open-concept kitchen and split A/C throughout.
Then there's the location.
Koko Head Terrace puts you close to Koko Marina, Costco, Hawaiʻi Kai Golf Course, parks, restaurants, beaches and Hanauma Bay.
For me, this sale is an interesting example of the appeal of taking an established Honolulu home and bringing the house itself up to today's standards without giving up the location that made the neighborhood desirable in the first place.
That's why this sale caught my eye.
This is Dianne Willoughby with Coldwell Banker Realty. Aloha.
Listing courtesy of Coldwell Banker Realty.

09/16/2026

Football season is officially underway—and I’ll admit, I’m probably not the person to ask about quarterbacks, rankings or fantasy football.

But game-day food? That I can appreciate.

If you're gathering friends and family to watch the game, ChefZone is a fun place to look for everything from burgers and wings to pupus, hamachi k**a and all the extras that somehow disappear before halftime.

So while everyone else is talking football, I'll ask the important question:

What’s your must-have game-day food?

Let me know in the comments!🏈

Source: https://www.khon2.com/wake-up-2day/chefzone-football-season-food/
Photo Credit: via khon2.com

09/14/2026

Did You Know?

For many longtime Hawaiʻi homeowners, moving closer to children and grandchildren can be a wonderful decision. But before you decide what to do with your Honolulu home, there’s an important financial detail to consider.

If you move away and your Honolulu property is no longer your principal residence, you may lose your homeowner exemption. For homeowners 65 and older, the current exemption reduces taxable value by $160,000; beginning July 1, 2027, that increases to $180,000.

And there can be a second consequence. A Honolulu residential property assessed at $1 million or more without a home exemption may be classified Residential A, which can mean a substantially higher property-tax bill.

So if being closer to the grandchildren is starting to sound pretty wonderful, it may be worth comparing the numbers for keeping your Hawaiʻi home versus selling it before you make the move.

Thinking about what that might look like for your family? Give me a call. I’d be happy to talk story and help you explore the possibilities.

Source: https://247wallst.com/personal-finance/2026/09/05/everyone-retires-near-the-grandkids-nobody-plans-for-when-the-kids-move-again/

09/13/2026

If I had a million dollars, I'd buy you a house…
Remember that song?

“If I had a million dollars, Well I'd buy you a house…”
For the Ba*****ed Ladies, in the 1990s, that sounded like a pretty extravagant promise.
On Oʻahu today, you might reasonably ask: Would a million dollars actually do it?

Well… yes. There was even enough left from our hypothetical million dollars for $23,000 in change.

This week's Sale of the Week, at 99-1170 Halawa Heights Road in Aiea, sold for $977,000.
And we're talking about a detached single-family home—not a condo—with three bedrooms, a 5,700-square-foot lot, fenced yard and garage parking. It also had a new roof installed in June and a number of previous updates.

The home was listed at $945,000 and sold over asking after just seven days on the market.

So yes, finding a detached home with a yard on Oʻahu for under $1 million can still be done. It may mean being flexible about location, size and some of the things on your wish list—but this sale is a nice reminder that the opportunities haven't disappeared.

And now I suspect that song is going to be stuck in your head for the rest of the day. (Thanks, Ba*****ed Ladies)

This is Dianne Willoughby with Coldwell Banker Realty. Aloha.

Listing courtesy of HI Roots Realty LLC.

09/08/2026

The latest year-to-date Honolulu Board of REALTORS® statistics tell an encouraging story about Oʻahu's single-family home market.

Closed sales are up 5.9% compared with the same period last year.
The median sales price has reached $1,190,000, a 4.4% increase year over year.
Homes are selling faster, with median days on market dropping from 22 days to just 17.

At the same time, new listings are essentially unchanged, which means inventory continues to grow slowly rather than dramatically.

Every market has its own story. These numbers suggest buyers remain active, well-priced homes continue to attract attention, and sellers who prepare their homes thoughtfully are still finding success.

If you're wondering what these market trends could mean for your home or your timing, I'd be happy to talk through the data and how they relate to your specific neighborhood.

Source: Honolulu Board of REALTORS® Year-to-Date Statistics (through August 2026).

09/06/2026

What happens when a home offers more than just the house?

This week's Sale of the Week at 580 Papalani Street in Enchanted Lake is a great example.
Built in 1962, the home was extensively renovated in 2022, including a second-story addition. But what really caught my attention was the lifestyle that came with it.
Nearly 10,000 square feet of land. A tropical pool. A private boat dock with direct ocean access for kayaking or paddleboarding. And a large yard that makes indoor-outdoor living a real part of the property.
The owners also invested in some very practical improvements: 37 owned photovoltaic panels, two Tesla batteries, six split A/C systems and two tankless water heaters.

Buyers apparently saw the value.
The property was listed for $2,245,000, went under contract after just 4 days on the market, and ultimately sold for $2,310,000 — $65,000 over asking.
To me, this sale is a reminder that buyers aren't simply buying bedrooms and square footage. They're also buying how they want to live.
And in this case, waterfront access, outdoor living and thoughtful improvements made a pretty compelling combination.

That's why this sale caught my eye.

This is Dianne Willoughby with Coldwell Banker Realty. Aloha.

08/31/2026

If you've been watching Honolulu's new condominium market, here's something interesting: one developer has just reduced prices on 48 residences; in some cases, by more than $100,000.

This is Muse Honolulu, the new 315-residence condominium planned for Kapiʻolani Boulevard near Ala Moana.
The developer has reduced prices on 48 residences, saying the adjustments reflect today's market and feedback from buyers and the real estate community.

And some of the reductions are substantial.
One 668-square-foot, one-bedroom loft was reduced from $922,000 to $789,000 — a $133,000 reduction.
New pricing now starts in the $600,000s for studios, $789,000 for one-bedrooms, $1,087,000 for two-bedrooms and $1,791,000 for three-bedrooms.

What also caught my attention is what buyers get with those prices.
Muse is planned with three levels of amenities, including a rooftop sky lounge, pool and hot tub, cold plunge, steam rooms and saunas, treatment rooms, a multi-level fitness center, barbecue cabanas, golf simulator, putting green, private dining rooms, dog park and playground.

That's quite an amenity package.

But I think the price reductions tell us something important about today's Honolulu condominium market. Buyers are paying attention to value. They're looking at the residence itself, but also at usable space, parking, storage, views, amenities and location, and developers are paying attention to what buyers are telling them.

This is Dianne Willoughby with Coldwell Banker Realty. Aloha.

Source: https://alohastatedaily.com/2026/08/28/muse-honolulu-taking-next-steps-forward/
Photo Credit: Muse Honolulu

Address

4211 Waialae Avenue Suite 9000
Honolulu, HI
96816

Telephone

+18083479945

Website

http://ContactDianne.com/

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