04/07/2026
Let me tell you a quick story that perfectly sums up why having a real estate agent - especially with new construction - isn’t optional…it’s essential.
I recently helped a client go under contract on a new construction home. Everything was going smoothly, and about two weeks in, she had a conversation with a co-worker. This co-worker had strongly advised her from the beginning: “You don’t need a real estate agent for new construction. Just go straight to the builder.”
Well, turns out that co-worker had purchased the exact same floor plan, just a few homes down.
So naturally, my client asked:
“Hey, what did you end up paying?”
The answer?
👉 $10,000 MORE than my client paid
👉 $0 in concessions
Meanwhile, my client?
✔️ Paid less
✔️ Negotiated $12,000 in concessions
✔️ Had someone in their corner every step of the way
Same builder. Same neighborhood. Same house.
The only difference?
Representation.
Here’s the truth most people don’t realize:
Builders have a sales rep…but that rep works for the builder, not for you.
My job?
To protect your money, your interests, and your future.
And yes - I will negotiate like hell for you.
If you’re thinking about new construction, don’t walk in alone thinking you’ll get a better deal.
Because as this story proves…you won’t.
**Use a real estate agent. Let them fight for you. And make sure you choose one who knows how to WIN at the negotiating table.
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