09/18/2026
The market shifted. The strategy didn't. That's usually the gap.
What worked in 2021 and 2022, price high, accept the first offer, minimal prep, doesn't reliably work in today's market. Buyers have more options. They're more discerning. They're comparing your home to everything else active in that price range, and they'll wait.
What moves homes now: sharp pricing from day one, presentation that creates emotion online and in person, and a marketing plan that reaches the right buyers before they find something else.
If your home is sitting, the question isn't "why aren't buyers interested?" It's "what needs to change about how we're presenting the value?"
Let's have that conversation.
Emily Wang
Seven Gables Real Estate
DRE #01826654