09/19/2026
✨✨ JUST LISTED ✨✨
📍306 San Marco Avenue, St. Augustine
💰Offered at: $1,450,000
🗝 THE EQUINOX: A VALUE-ADD HOSPITALITY OPPORTUNITY IN ST. AUGUSTINE
🌴 What if you could acquire a legacy hospitality property in one of Florida’s most iconic tourism destinations — with the opportunity to reimagine its future?
Introducing The Equinox: a 14-unit motel on .37 acres along highly visible San Marco Avenue, strategically positioned within one of St. Augustine’s established tourism corridors.
✨ INVESTMENT HIGHLIGHTS:
🏨 14 existing units — including 2 apartment-style units
📐 CM-2 zoning + Entry Corridor location
⬆️ Allowable building heights up to 35 feet, creating potential for vertical expansion, subject to approvals and development requirements
🚗 18 parking spaces + covered front patio gathering area
➕ Additional room offering potential for a 15th guest room, café, game area, spa/wellness space, or other permitted amenity
🧺 Utility room offering potential for on-site guest laundry
👀 Approximately 7,200 vehicles travel the corridor daily according to 2025 AADT data
📍 LOCATION IS EVERYTHING.
The Equinox sits along a primary gateway between US-1 and Historic Downtown St. Augustine, surrounded by some of the city’s most recognizable tourism generators. 🏰
Guests will be minutes from premier attractions like the Old Jail, Fountain of Youth, Mission Nombre de Dios, historic landmarks, restaurants, boutiques, and the iconic historic district — with beautiful Vilano Beach just 5 minutes away. 🏖️
The combination of historic tourism + coastal lifestyle + high visibility creates a powerful backdrop for a refreshed hospitality concept.
And there’s already a head start on modernization, with updated flooring and tile, newer windows, updated HVAC units, CPVC plumbing repipe, and a 2014 roof.
💡 THE VISION: Reimagine The Equinox as a refreshed boutique hotel concept or other permitted hospitality use, with multiple opportunities to enhance the guest experience, increase revenue and NOI, and unlock long-term property value.
ACQUIRE. MODERNIZE. REPOSITION. STABILIZE. CREATE VALUE.
The location is established. The opportunity is yours! 🔑
📩 Interested in this property? Message us for the full Offering Memorandum + property details.
Listed by:
🌴 Mike & Farah Williamson, Realtors 🌴
INI Realty Inc.
📲 Mike (404) 626-7518
[email protected]
📲 Farah (404) 748-2816
[email protected]