Melanie Friesen Realtor Florida Homes Realty & Mortgage

Melanie Friesen Realtor Florida Homes Realty & Mortgage Dedicated Full Time Sales Assciate of Florida Homes Realty & Mortgage, LLC.

Creative Strategies to assist sell your current home, find your dream home or market your Investments...Contact me today and let me know how I can be of service.

09/24/2026

Why Buyers and Sellers Are Stuck
Lately, we’re seeing a real standstill in the housing market—buyers and sellers both feeling stuck. With higher mortgage rates, many buyers are putting their search on pause, since monthly payments just aren’t adding up the way they’d like. Pending sales reflect this slowdown; fewer people are taking the step from house hunting to actually making an offer. On the flip side, a lot of homeowners who locked in lower rates aren’t eager to let go of those great deals, so they’re not listing their homes. The result is a market where both sides are waiting for the right moment, and transactions are moving at a much slower pace than usual. Navigating this kind of environment takes insight, patience, and a close eye on opportunities—qualities I bring to every client experience here at FLORIDA HOMES REALTY & MORTGAGE, LLC.

09/23/2026

More Homes Hit the Market as Demand Cools
We’re seeing a shift in the housing market: in the four weeks ending August 23, new listings in the US edged up by 0.4%, and total homes for sale rose 0.5%, reaching the highest point since early Q2. While inventory is improving, pending home sales dipped by 1.1%—the lowest in six months—as many buyers pause due to higher housing costs. The median US sale price has increased 1.9% year over year, now topping $400K, with average mortgage rates holding near 7%, the highest level in over a year. For buyers still in the mix, these conditions offer more negotiating power—especially on homes that have been listed for several weeks. Sellers are finding that realistic pricing, rather than chasing past market highs, creates more successful outcomes. As someone who closely tracks trends for FLORIDA HOMES REALTY & MORTGAGE, LLC, I see these patterns reflected locally. If you’re navigating today’s market, understanding these shifts is key to making confident decisions.

09/22/2026

Florida’s Unique Housing Market Offers New Opportunities
Florida’s housing market is experiencing what I like to call a ‘great mismatch.’ There are plenty of homes listed and we’re seeing more price cuts, but the real challenge is that the available properties often miss the mark for many buyers—whether it’s the size, price point, or location. For some of our aging homeowners, this means their homes aren’t quite connecting with younger buyers, who are taking longer to make the leap into homeownership due to rising costs. The result? A market that’s out of sync, making it tougher for both sellers and buyers to find that perfect fit. As someone who’s closely involved with the local real estate scene, I see every day how important it is to match people with homes that truly suit their needs.

09/17/2026

US Confidence Hits Seven-Mo Low
Recently, we've seen US consumer confidence dip to a seven-month low. While people are feeling a bit better about current conditions—reflected by the present-conditions index rising about 7 points to 121—the overall confidence picture has softened. Expectations for income, business, and jobs over the coming months have slipped, with the expectations gauge dropping nearly 6 points to 68, a level historically linked to recession risk. Early in Q3, employers cut 23,000 jobs and unemployment is hovering around 4%, mostly because fewer people are looking for work, not because of significant hiring gains. For those thinking about homebuying, expectations have only eased slightly, and the number of buyers is still growing, even as roughly 61% anticipate interest rates to climb further. With federal policymakers keeping rates steady and the markets predicting little short-term relief, it looks like borrowing costs will remain elevated through the rest of the year. As someone who tracks these shifts closely at FLORIDA HOMES REALTY & MORTGAGE, I know how important it is to stay informed—especially when planning your next move in real estate.

09/16/2026

More Homes Hit the Market as Demand Cools
We're seeing a subtle shift in the market: over the four weeks ending August 23, new listings in the US edged up by 0.4%, and total homes for sale grew by 0.5%—the highest since early Q2. At the same time, pending home sales dipped 1.1% to a six-month low, as high housing costs kept many buyers on the sidelines, even with more choices becoming available. The median home-sale price rose 1.9% year-over-year to just over $400K, with average mortgage rates hovering near 7%, close to a 13-month high. For buyers, this means a landscape with more options and stronger negotiating power—especially on homes that have been listed for several weeks. Sellers are finding that realistic pricing, rather than aiming for last year’s highs, is key to attracting serious offers. As always, understanding these shifts can help you make your next move with confidence.

09/15/2026

Down Payment Assistance Programs in Florida 2026
Navigating Florida’s real estate market can feel overwhelming, especially for first-time homebuyers facing those steep upfront costs. That’s why I always keep an eye on available down payment assistance programs across the state. For 2026, Florida is offering a range of options—like zero-interest loans and forgivable mortgages—that can make a real difference. These programs do come with income limits and usually require an educational component, but they’re designed to help buyers clear that first big hurdle. As someone who’s dedicated to connecting clients with the right resources, I know how important it is to take advantage of every opportunity to make homeownership more accessible. If you’re exploring your options, I’m here at FLORIDA HOMES REALTY & MORTGAGE to help you stay informed and confident in your next steps.

How July home sales, prices fared in your part of FloridaJuly brought another strong performance for Florida’s real esta...
09/11/2026

How July home sales, prices fared in your part of Florida
July brought another strong performance for Florida’s real estate market, with home sales rising for the 11th consecutive month. Single-family sales increased by 5.1%, while condo and townhouse transactions saw an impressive 11% boost. Panama City stood out with a 23% jump in single-family home sales, and The Villages made waves with a remarkable 145.8% increase in condo and townhouse sales. As someone who keeps a close watch on these numbers for FLORIDA HOMES REALTY & MORTGAGE, LLC, I’m always fascinated to see how local trends develop across our diverse communities. If you’re curious about how these shifts might impact your own real estate goals, I’m here as a resource.
https://www.roomvu.com/agent-news/melanie-friesen/1946458-How-July-home-sales%2C-prices-fared-in-your-part-of-Florida

09/10/2026

Florida Housing Shows Signs of Recovery
It’s encouraging to see positive momentum returning to the Florida housing market. Recently, we’ve noticed inventory levels trending down—usually a sign that buyers are stepping back in and the market is finding its footing again. Homebuilder backlogs are also on the rise, hinting at renewed demand and a more confident outlook from builders compared to the earlier slowdown. On the jobs front, employment numbers are looking up, with goods-producing roles expected to turn positive after 2025. This matters not just for our neighborhoods, but also for the wider economic picture, as experts suggest central bank officials may soon take note of these shifts. As someone deeply invested in our local market, I’m keeping a close eye on these trends to help clients make informed decisions.

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