08/14/2026
The way consumers search for real estate agents is changing.
For years, the conversation has been about showing up on Google. And while SEO still matters, there’s another question agents need to start asking:
What happens when someone asks ChatGPT, Perplexity or another AI tool to recommend an agent in their market?
Does your name show up?
And more importantly — does AI have enough information about you, your expertise and your business to understand why you should?
This is the kind of conversation we believe agents should be having now — not two years from now.
At Keller Williams Kansas City North, we're continually looking at how technology, AI and consumer behavior are changing the way agents need to market and grow their businesses. Then we work to turn those changes into practical strategies our agents can actually implement.
Because having access to new technology is one thing.
Knowing what to do with it is another.
If you're an agent who wants more than a place to hang your license — and you're looking for an environment where coaching, marketing, technology and business growth are part of the conversation — we'd love to show you what we're building.
Send us a DM to start a conversation. Come see what support could look like for your business.
