09/09/2026
Introducing First Look: more flexibility for sellers, without compromising an open marketplace.
Sellers may need time to prepare, stage, photograph, or develop a marketing plan for their property. But that flexibility should not create private, siloed listing networks.
Here is how First Look works:
1. Every First Look listing enters the NWMLS database on day one.
2. The property is instantly visible to all 30,000+ member brokers and their buyers.
3. Your sellers get up to 21 days to finalize pricing, photography, and staging before going active.
We are responding to the demands of the modern marketplace while protecting consumer choice and fair competition.
NWMLS brokers: learn more about this new option at https://members.nwmls.com/first-look-is-now-available-what-brokers-need-to-know/