Guthrie Group Homes, Knoxville TN Real Estate

09/24/2026

𝐖𝐡𝐚𝐭 𝐀𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐌𝐚𝐤𝐞𝐬 𝐚 𝐋𝐢𝐬𝐭𝐢𝐧𝐠 𝐒𝐭𝐚𝐧𝐝 𝐎𝐮𝐭 𝐢𝐧 𝟐𝟎𝟐𝟔

The playbook for selling a home has changed. Active inventory rose more than 16% in 2025, and 62% of buyers paid below asking—the highest share since 2019. 📊

Today's listings need to work harder to stand out. Here's what winning sellers are doing differently:

✅ Professional photography that stops the scroll
✅ Pre-listing inspections that eliminate surprise negotiations
✅ Energy-efficient features positioned as cost-saving assets
✅ Pricing with precision from day one

The 2026 winner isn't the cheapest or the biggest. It's the most ready.

Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tenessee

Discover the key factors that help home listings stand out in 2026; pricing strategy, professional photography, virtual tours, and buyer wants

09/24/2026

Start with AI. Verify with a professional

The smartest way to use AI in a home search? Give it the homework.

Let it sharpen your wish list, explain the confusing terms, rough out the numbers, and build your shortlist. It's genuinely good at all of that.

Then take what it found to a professional who can verify it — someone who's walked those streets, knows what homes there actually sell for, and can spot the things no chatbot can see.

One of my favorite conversations lately: bring me what the chatbot told you, and I'll tell you what it got right.

Read the full article: https://gghknoxville.com/how-ai-is-changing-the-home-search-how-to-make-it-work-for-you/

Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tennessee

09/23/2026

5 Things AI can’t see about a home

AI can tell you a lot about a home. Here's what it can't tell you:

🏠 Condition — of the home, or of the homes its price comparisons are built on

🌳 Feel — how a street actually lives at rush hour or on a Saturday morning

🏫 School lines — one side of a street can feed a different school than the other

📍 Position — a corner lot and a spot deep in the cul-de-sac aren't the same value

🚧 What hasn't been announced — the empty field that's about to become a development

And that's not the whole list. Every neighborhood has things you only learn by being there — or by talking to someone who has.

Read the full article: https://gghknoxville.com/how-ai-is-changing-the-home-search-how-to-make-it-work-for-you/

Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tennessee

09/17/2026

Multigenerational Home Buying: What Families Need to Know Before They Start

Multigenerational living isn't a fallback anymore — it's a deliberate strategy more families are choosing. 🏡

According to NAR, 14% of recent buyers purchased a multigenerational home. These families aren't making the best of a bad situation — they're rethinking what "home" needs to do.

Why families are choosing this path:
• Shared costs make homeownership more accessible
• Caregiving support for aging parents or young children
• Remote work makes living near family more feasible
• Daily support and shared routines that strengthen connections

If this is something your family is considering, the key is getting the strategy right from the start — the right property, clear financial structure, and honest conversations before you sign.

Multigenerational home buying is on the rise. Learn the 3 steps to success and determining if buying a family home is right for you.

09/17/2026

Your home’s first showing might be to a machine

Selling soon? Here's something most sellers haven't thought about yet: buyers' AI tools now read and summarize listings before anyone looks at your photos. Your home might reach its next buyer as three bullet points in a chat window.

That changes what a great listing has to do. Specific, accurate details get found and repeated — vague lifestyle copy gets skipped. Your photos and your facts need to tell the same story. And pricing right matters more than ever, because a mispriced home quietly drops out of searches it never even knew were happening.

Sellers who understand this have a real edge right now. The full post explains how it works.

Read the full article: https://gghknoxville.com/how-ai-is-changing-the-home-search-how-to-make-it-work-for-you/

Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tennessee

09/16/2026

Does the home search now start with AI?

For a lot of buyers, it already does. Instead of setting filters and scrolling for hours, they're just asking: "Find me a home near a park, with room for my in-laws, under my budget." And they're getting real answers back.

It works better than most people expect — the early part of a search has never moved faster. But there are things these tools can't tell you about a home, and they're usually the things that matter most.

This month's post covers both sides.

Read the full article: https://gghknoxville.com/how-ai-is-changing-the-home-search-how-to-make-it-work-for-you/

Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tennessee

09/14/2026

First time buyer alert! SOLD!!
Libby Guthrie, Keller Williams 865-966-5005

09/10/2026

𝐇𝐨𝐰 𝐀𝐈 𝐈𝐬 𝐂𝐡𝐚𝐧𝐠𝐢𝐧𝐠 𝐭𝐡𝐞 𝐇𝐨𝐦𝐞 𝐒𝐞𝐚𝐫𝐜𝐡 + 𝐇𝐨𝐰 𝐭𝐨 𝐌𝐚𝐤𝐞 𝐈𝐭 𝐖𝐨𝐫𝐤 𝐟𝐨𝐫 𝐘𝐨𝐮

AI is changing how people search for homes. And like any tool, it works best when you know what it's good at — and what it can't see.

We just published a post that walks through both sides: where AI genuinely helps, where it gets things wrong, and what the shift means if you're buying or selling this fall.

AI is changing how people search for homes. And like any tool, it works best when you know what it's good at — and what it can't see.

09/10/2026

Sellers Can Still Win!

Selling in this market? You can absolutely still win - but the approach matters more than it used to. 🏡

Today's buyers are informed, and they're not in a hurry. The homes that sit are usually the ones chasing a price the market has already moved past. "Testing the market" with an ambitious number costs real time and real money.

The playbook now: price right on day one, present well, and expect some negotiation. Do those three things and well-prepared homes are still moving - and priced accurately from the start, you may never need a reduction at all.

Thinking about listing? The smartest first step is an honest read on what your home is worth today.

Read the full article: https://gghknoxville.com/2026-mid-year-real-estate-market-check-in/

Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tennessee

Libby's Substack https://libbyguthrierealtor.substack.com/

09/09/2026

Renovate or Move? 3 Questions to Ask First

Torn between renovating your current home and moving to a new one? 🏡🔨

It's one of the most common questions homeowners wrestle with, and the answer usually comes down to three things:

1️⃣ Does your home have a "ceiling"? Some layouts and lots can be improved endlessly; others cap out no matter how much you spend.
2️⃣ What would the renovation really cost - in money, time, and living through it? Be honest about all three.
3️⃣ Is it the house or the location you've outgrown? You can renovate a kitchen. You can't renovate a commute or a school zone.

There's no universal right answer - it depends on your home, your budget, and your goals. But walking through these three usually makes the decision a lot clearer.

Call, text, or email us - happy to be a sounding board, no pressure either way.
Libby Guthrie, REALTOR® 🏡 | Cell: 865-364-0200 | GGHKnoxville.com
Keller Williams 865-966-5005 | [email protected]
Knoxville, Tennessee

The Blog https://gghknoxville.com/blog/

Libby's Substack https://libbyguthrierealtor.substack.com/