FABY Gonzalez Realtor Chula Vista, La Mesa and San Diego Real Estate Agent

10/05/2026

Higher mortgage rates are making buyers pay closer attention to one thing: the monthly payment.

And builders know it. Right now, 13.8% of new-construction listings are advertising reduced rates, giving some buyers a way to bring that monthly payment down.

So, if you're selling near new construction, that's something worth paying attention to. But it doesn't mean you automatically need to match what a builder is offering.

Depending on your house, your market, and the buyer, competing could mean negotiating on price, helping with closing costs, offering a rate buydown, or simply doing a better job highlighting what your house offers that a new build doesn't.

The point isn't to give more away. It's to know what you're competing against so you can choose the right strategy from the start.

If you're planning to sell, let's look at what buyers can get in our area and make sure your house is positioned to compete.

10/04/2026

The number of homes for sale just reached its highest point since 2019.

And that gives you the most choice you’ve had in 7 years.

With affordability still so tight, having that many options opens up your odds of finding a home you love that still works for your budget.

Want to see what’s on the market in our area? DM me the price point you’re looking at to get started.

10/03/2026

“I'm just looking…” 😂🏡
Famous last words!
5 minutes later: SEND THIS HOUSE TO MY REALTOR!! 😂🔑
Who else starts “just browsing” and ends up falling in love with a house? Tag your house-hunting partner! 👇
Faby Gonzalez
REALTOR® | Broker Associate
Coldwell Banker West
📞 619-279-7167
🌐 FabyGonzalez.com
DRE #01402106

10/02/2026

What Higher Mortgage Rates Mean for Home Sellers

Higher mortgage rates are making buyers more cost-conscious. Builders know that, and many are responding with reduced rate, closing-cost help, price reductions, and other incentives.
If you're thinking about selling, let's look at what buyers are getting from other homes in our area – including new construction – and make sure your house is positioned to compete.

Higher mortgage rates don't just affect buyers. They can change what it takes to sell your house, too.

10/01/2026

More Homes for Sale Now Than Any Time Since 2019

House hunting? You've got more homes to choose from than you've had in years. Right now, the number of homes for sale is the highest it's been since 2019. That's basically back to back to pre-pandemic normal – so there's more to pick from, and it's easier to find one that fits your budget. So, when you’re ready, let’s find your home and negotiate a deal you'll feel good about.

10/01/2026

Thinking of selling your home in San Diego County or Riverside County? 🏡📈

​Whether your property is in Chula Vista, San Ysidro, Spring Valley, Imperial Beach, La Mesa, Lemon Grove, Otay Mesa, Temecula, Murrieta, Menifee, Corona, Moreno Valley, or Hemet, getting TOP DOLLAR requires local expertise, high-impact marketing, and strong negotiation!

​With over 23 years of experience across Southern California, my team and I create tailored strategies to help you net the highest price possible, protect your timeline, and make the entire selling process smooth and stress-free!

​🌟 Why Homeowners Trust Faby Gonzalez:

​🏆 Top 1% Realtor in San Diego & Riverside Counties

​⭐ 100+ Five-Star Reviews on Google & Zillow

​🎯 Maximum Market Exposure reaching qualified buyers across SD & Riverside

​🗣️ 100% Bilingual Service (English & Español)

​Whether you're selling to upgrade, downsize, relocate, or invest, let's talk about your goals!

​📞 Direct Call / Text: (619) 279-7167

✉️ Email: [email protected]

🌐 Website: www.FabyGonzalez.com

⭐ Read My 5-Star Reviews & Free Home Seller Guide: https://linktr.ee/fabygonzalezrealtor

​Fabiola "Faby" Gonzalez | Broker Associate | REALTOR® | DRE Lic. 01402106

​

09/30/2026

The Mortgage Rate You See Online Isn’t Necessarily the One You’d Get.

Headlines and social media make today’s rates sound high. But you have to remember, the rate you’re seeing online and your actual rate could be different. The only way to know what your rate could be is to talk to a trusted lender.

With the right help, you can find out what your real rate is – and where it can take you.

You may have seen the headlines saying mortgage rates have climbed to the highest point since January 2025. And if that's left you reluctant to buy a home, here's what you need to remember…

09/28/2026

Does one size ever really fit all? One mortgage rate doesn't either.

You may be seeing today’s higher rates and worrying about whether it’s still worth it to buy. Here’s what you need to realize…

Mortgage rates differ just like the people who apply for loans. So, the rate you see online isn’t necessarily the one you’d get when you buy.

Your real mortgage rate is specific to your individual situation. It can be higher or lower than what you've seen or heard.

So, don’t assume the rate in the headlines is your rate. Before you decide you can't buy a home or that you should wait, find out what your real rate is. You'll know what your options are and get a map to what's possible.

And a quick conversation with a loan officer is the perfect place to start.

09/28/2026

Price cuts have climbed for 7 straight months.

Right now, more than 4 in 10 homes for sale have already had one, and it usually comes down to one thing – the market's moving faster than most sellers expected and their pricing hasn’t necessarily kept up.

A home that needs a cut usually just sat too long priced above what buyers will actually pay right now.

Selling soon? Let's set your number right from day one, so you skip that wasted time.

House hunting? A home that's had its price reduced means the seller's already been through that wait. And sellers who've been sitting are usually ready to deal.

09/27/2026

Why So Many Sellers Are Cutting Their Price Right Now

Price cuts are a normal part of today’s housing market, and both buyers and sellers can use them to their advantage. Let's look at what's actually happening with prices in your neighborhood, so you know exactly where you stand before you list or make an offer.

Price cuts are turning up everywhere right now, and they read very differently depending on which side of the deal you’re on.