09/27/2026
๐ฃ๐ฎ๐ฟ๐ ๐ฎ: ๐๐ฒ๐ณ๐ผ๐ฟ๐ฒ ๐ฌ๐ผ๐ ๐๐๐ ๐ฎ ๐ฆ๐ต๐ผ๐ฟ๐ ๐ง๐ฒ๐ฟ๐บ ๐ฅ๐ฒ๐ป๐๐ฎ๐น
You found a market with strong demand. Now what?
Before you fall in love with a property, study the homes that will actually compete with yours.
Look at:
โข Pricing
โข Availability
โข Amenities
โข Guest capacity
โข Property quality
โข Positioning
A 4 bedroom luxury cabin with an indoor pool isn't competing with every STR in the market. Your competitive set should include properties targeting the same guest.
Next, check the rules ๐ฏ๐ฒ๐ณ๐ผ๐ฟ๐ฒ ๐๐ผ๐ ๐ฏ๐๐:
โข City or township regulations
โข County requirements
โข HOA restrictions
โข Occupancy and parking limits
โข Permits and licensing
โข STR taxes
โข Proposed regulatory changes
Then run the numbers.
Don't just ask:
โH๐ผ๐ ๐บ๐๐ฐ๐ต ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ ๐ฐ๐ผ๐๐น๐ฑ ๐๐ต๐ถ๐ ๐ฝ๐ฟ๐ผ๐ฝ๐ฒ๐ฟ๐๐ ๐บ๐ฎ๐ธ๐ฒ?โ
Ask:
โ๐ช๐ต๐ฎ๐ ๐๐ถ๐น๐น ๐ ๐ฎ๐ฐ๐๐๐ฎ๐น๐น๐ ๐ธ๐ฒ๐ฒ๐ฝ?โ
Account for financing, taxes, insurance, utilities, management, cleaning, maintenance, HOA fees, repairs, furnishings, reserves, and future capital expenses.
A property can generate impressive gross revenue and still be a poor investment if the expenses don't work.
๐ฅ๐ฒ๐๐ฒ๐ป๐๐ฒ ๐ด๐ฒ๐๐ ๐ฎ๐๐๐ฒ๐ป๐๐ถ๐ผ๐ป. ๐ฃ๐ฟ๐ผ๐ณ๐ถ๐ ๐ฑ๐ฒ๐๐ฒ๐ฟ๐บ๐ถ๐ป๐ฒ๐ ๐๐ต๐ฒ๐๐ต๐ฒ๐ฟ ๐๐ต๐ฒ ๐ถ๐ป๐๐ฒ๐๐๐บ๐ฒ๐ป๐ ๐๐ผ๐ฟ๐ธ๐.
Save Parts 1 and 2 before you start shopping for your next STR.
Follow ๐๐๐
๐๐ฟ๐ ๐ฆ๐๐ฎ๐ ๐ฉ๐ฎ๐ฐ๐ฎ๐๐ถ๐ผ๐ป๐ for practical STR strategies from an owner's perspective.