Justin Ryder - Commercial Real Estate Brokerage & Digital Storyteller

Justin Ryder - Commercial Real Estate Brokerage & Digital Storyteller I’m a commercial real estate broker ( ) and content creator in Lexington, Ky.

On this channel we’ll explore the latest Central Ky market trends, productive ways to get deals done, and creative ways to enhance personal branding.

06/14/2026

10 Mistakes That Kill Real Estate Deals, Ranked!

Most real estate investors lose money the same way. Same mistakes. Different deals. I've watched them all play out. Made a few myself.

Ten mistakes, ranked one to ten.

Ten is the one you can't fix. 😬

06/08/2026

Just opened escrow on a 78-unit multifamily in downtown Lexington.

We have a unique market, and deals are getting done.

Here's what the numbers really say, and what it takes to get product to trade right now in the Bluegrass:

06/07/2026

Rank the 10 people you need in your network as a CRE broker... b/c it's about who you know, and more importantly... who knows you.

Some pay you. Some make you. All are crucial.

Like this post if you are building your network in real estate right now, and comment below — who did I miss?

05/29/2026

Ranking the Top 7 Rules for Building a Personal Brand in 2026

Are you thinking about building a personal brand and content strategy in 2026?

I believe these principles will allow you to be authentic without chasing engagement.

Here are the 7 rules I'd give somebody actually trying to build something that lasts.

Two of them are perfect 10 :)

If you can’t tell in less than 5 seconds what exactly is for sale and for what price...Your CRE marketing needs improvin...
05/28/2026

If you can’t tell in less than 5 seconds what exactly is for sale and for what price...

Your CRE marketing needs improving (with only a couple of exceptions)

Just my $.02

Seven lies CRE Brokers tell themselves:
05/27/2026

Seven lies CRE Brokers tell themselves:

05/25/2026

How to get a 4.0 in college... and have a great time.

I have nieces and nephews graduating from high school this week. Decided to put together a strategy sheet for them.

What a wonderful time in life!

Tomorrow, back to regularly scheduled CRE programming :)

Tag the college kid in your life👇

05/21/2026

Cap rate tells you what the deal is
IRR tells you what it might return
NPV tells you whether you should buy it (& at what price)

That's why CCIMs use all three.

These are the concepts that built my career 👇

Haha can anyone relate? 😜
05/16/2026

Haha can anyone relate? 😜

Ways you think you're saving money in brokerage:- Cancel subscriptions- Switch CRMs- Skip the conference- Drive a crappy...
05/15/2026

Ways you think you're saving money in brokerage:

- Cancel subscriptions
- Switch CRMs
- Skip the conference
- Drive a crappy car
- Make your coffee at home

Ways to actually save money:

- Say "no" to the people/deals that waste your time

Then drive and order whatever you want.

Address

270 S Limestone
Lexington, KY
40508

Telephone

+18594473285

Website

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